avyna shampoo
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$33.18avg listing price — sweet spot $15–$100
Price range
Incredible$28.50–$37.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Review moat
Okay3,050avg incumbent reviews — the moat a new listing must climb
Growth
Okay+2.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$19K$19K/yr · 48K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, avyna shampoo is a $19K/yr Amazon United States market (48K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 28/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
avyna shampoo market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $25K–$33K
- units × avg price
- Conversion rate
- 1.2%
- Avg BSR
- #1,823
- Page quality
- 0%
- Prime
- 75%
- Sponsored
- 50%
- Out of stock
- 26.2%
- Avg brand age
- 72 months
- Avg seller age
- 150 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
17
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Avyna61%
- Generic33%
- Olaplex6%
Demand
Weekly Amazon search volume, last 8 weeks — +2.0% search growth over the last 90 days.Top avyna shampoo search terms
- avyna shampoo20K/yr
- avyna purple shampoo8K/yr
- avina shampoo6K/yr
- shampoo avyna6K/yr
- avyna shampoo and conditioner4K/yr
- shampoo avina4K/yr
Top avyna shampoo products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Avyna Pozione 10 Leave In Spray Hair Conditioner Treatment
Avyna$28.504.7★122 rev
Purple Shampoo Tones Down Unwanted Yellow Hues On Grey lightened or Streaked Hair
Generic$37.795.0★2 rev
Avyna Hair Restructuring Liquid With Hyaluronic Acid 3.38 oz
Avyna$36.804.7★331 rev
Olaplex N.4P Blonde Enhancer Purple Toning Shampoo: Neutralizes Brassiness & Strengthen | Repairs Damages & Hydrates Hair | For Coily Curly Straight and Wavy 250 mL / 8.5 Fl. Oz.
Olaplex$29.634.5★11,745 rev
Newest
by launch datePurple Shampoo Tones Down Unwanted Yellow Hues On Grey lightened or Streaked Hair
Generic$37.792 rev
Olaplex N.4P Blonde Enhancer Purple Toning Shampoo: Neutralizes Brassiness & Strengthen | Repairs Damages & Hydrates Hair | For Coily Curly Straight and Wavy 250 mL / 8.5 Fl. Oz.
Olaplex$29.6311,745 rev
Avyna Hair Restructuring Liquid With Hyaluronic Acid 3.38 oz
Avyna$36.80331 rev
Avyna Pozione 10 Leave In Spray Hair Conditioner Treatment
Avyna$28.50122 rev
Trending
90-day click momentumPurple Shampoo Tones Down Unwanted Yellow Hues On Grey lightened or Streaked Hair
Generic$37.795.0★
Avyna Pozione 10 Leave In Spray Hair Conditioner Treatment
Avyna$28.504.7★
Olaplex N.4P Blonde Enhancer Purple Toning Shampoo: Neutralizes Brassiness & Strengthen | Repairs Damages & Hydrates Hair | For Coily Curly Straight and Wavy 250 mL / 8.5 Fl. Oz.
Olaplex$29.634.5★
Avyna Hair Restructuring Liquid With Hyaluronic Acid 3.38 oz
Avyna$36.804.7★
What buyers say about avyna shampoo
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“clean color with a completely healthy appearance”
“It has a mild fragrance”
“helps bring back the silver color to my hair”
“Adds body to my fine thin hair”
“feels gentle on my scalp”
“I like how my hair looks after they apply this hair restructuring liquid”
“It has helped me a lot to restore my hair”
“brighter after just a few uses”
“Great value for the money easy to”
What buyers complain about
“thought my hair had a pink tint”
“Terrible, turned my hair alight purple”
“But expensive”
“Dont work”
“it can be a bit drying if used too often”
“Summer hair dont care”
“Plus, the forehead and front scalp burn, itch and feel like irritated nerves issues. like Shingles”
“The shampoo bottle was open and dirty”
“Too strong dont use on bleached hair”
“Flat Hair”
Top return reasons
Common questions
- Is avyna shampoo profitable to sell on Amazon United States?
- The niche generates $19K/yr across 4 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +2.0%. Flapen's verdict: Skip it (28/100).
- How competitive is the avyna shampoo niche?
- 3 brands and 17 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in avyna shampoo?
- Top complaints mined from reviews: Color, Suitability Colored Hair, Value For Money. The return rate is 1.2%.
- What does it cost to enter the avyna shampoo niche?
- Listings span $28.50–$37.79; the average listing price is $33.18 (sweet spot $15–$100). The average incumbent carries 3,050 reviews — the moat a new listing must climb.