Aveeno Baby Wipes

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 21.6% of those searches ended in a purchase. Searches in the last 90 days moved +10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $754K a year.

Searches, last 12 months

215K

Growth, 90 days vs prior 90

+10.2%

Conversion, latest week

21.6%

Market size, estimated

$754Ka year

Top search term

aveeno makeup remover wipes40K searches a year

Listings sell for $16.20 on average, from $6.69 to $30.46. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 6,000 to 8,000 of them. At $16.20 that is $97K to $130K a year per listing.

Average price

$16.20inside the $15 to $100 sweet spot

Price range

$6.69–$30.46

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

6,000–8,000

Revenue per listing a year

$97K–$130K

Returns

0.3%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #118 within Cleansers. It carries 4,564 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

88%

Out of stock, average day

0.0%

Average rank

#118in Cleansers

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

4,564per listing

Listings tracked

8

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

60 months