Aura Perfume

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months

58K

Growth, 90 days vs prior 90

-5.0%

Conversion, latest week

1.5%

Market size, estimated

$41Ka year

Top search term

aura perfume16K searches a year

Listings sell for $49.05 on average, from $22.68 to $114.51. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $49.05 that is $0 to $5K a year per listing.

Average price

$49.05inside the $15 to $100 sweet spot

Price range

$22.68–$114.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

0.0%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #3,083 within Men's. It carries 3,324 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

92%

Out of stock, average day

2.0%

Average rank

#3,083in Men's

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

3,324per listing

Listings tracked

13

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

56 months