atomy foam cleanser
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible14.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$26.04avg listing price — sweet spot $15–$100
Price range
Great$12.78–$54.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+52.2%90-day search growth — must beat 0% to launch
Review moat
Okay2,553.25avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Market size
Bad$42K$42K/yr · 11K searches
Competition
Bad92%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, atomy foam cleanser is a $42K/yr Amazon United States market (11K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct. Verdict: Skip it — 45/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
atomy foam cleanser market data
- Units sold / yr
- 2K–2K
- avg 100–250/product
- Revenue / yr
- $39K–$52K
- units × avg price
- Conversion rate
- 14.7%
- Avg BSR
- #1,162
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 13%
- Out of stock
- 19.7%
- Avg brand age
- 63 months
- Avg seller age
- 131 days
Competition & brand share
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 rising
Sellers
16
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
92%
Top 20: 100%
Open market
0%
- Generic68%
- priming water28%
- ANUA2%
- Scotch-Brite2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +52.2% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 1.9×
Top atomy foam cleanser search terms
- atomy foam cleanser6K/yr
- atomy face wash3K/yr
- atomy deep cleanser2K/yr
Top atomy foam cleanser products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
A.T.O.M.Y Evening Care Foam Cleanser Moisturizing Face Wash with Natural Extracts 5.1 Fl Oz
Generic$16.254.7★42 rev
Gentle Daily Face Wash for Deep Cleansing and Refreshing Skin For a.t.o.m.y Evening Care Foam Cleanser (150ml x 2 packs)
priming water$27.994.9★20 rev
A.t.o.m.y Evening Care Deep Cleanser 150 mL (5.1 fl oz) Pack of 1 | Cream Cleanser for Makeup Removal
Generic$17.995.0★2 rev
A.t.o.m.y Evening Care Foam Cleanser 150 mL (5.1 fl oz) Pack of 1 | Creamy Moisturizing Lather | Thorough Makeup & Impurity Removal
Generic$17.670.0★0 rev
Evening Care Deep Cleanser - 5.1oz(150ml) x 2 pack Facial Foam Face Wash
Generic$30.105.0★3 rev
Newest
by launch dateA.t.o.m.y Evening Care Deep Cleanser 150 mL (5.1 fl oz) Pack of 1 | Cream Cleanser for Makeup Removal
Generic$17.992 rev
A.t.o.m.y Evening Care Foam Cleanser 150 mL (5.1 fl oz) Pack of 1 | Creamy Moisturizing Lather | Thorough Makeup & Impurity Removal
Generic$17.670 rev
A.T.O.M.Y Evening Care Foam Cleanser Moisturizing Face Wash with Natural Extracts 5.1 Fl Oz
Generic$16.2542 rev
Evening Care Deep Cleanser - 5.1oz(150ml) x 2 pack Facial Foam Face Wash
Generic$30.103 rev
Korean Skin Care Rutine Evening Care Foam Cleanser 5.1 oz (150g) +Deep Cleanser 5.1oz(150g) Facial Foam
Generic$31.014 rev
Trending
90-day click momentumA.t.o.m.y Evening Care Foam Cleanser 150 mL (5.1 fl oz) Pack of 1 | Creamy Moisturizing Lather | Thorough Makeup & Impurity Removal
Generic$17.670.0★
A.t.o.m.y Evening Care Deep Cleanser 150 mL (5.1 fl oz) Pack of 1 | Cream Cleanser for Makeup Removal
Generic$17.995.0★
Evening Care Deep Cleanser - 5.1oz(150ml) x 2 pack Facial Foam Face Wash
Generic$30.105.0★
Gentle Daily Face Wash for Deep Cleansing and Refreshing Skin For a.t.o.m.y Evening Care Foam Cleanser (150ml x 2 packs)
priming water$27.994.9★
Anua Heartleaf Quercetinol Pore Deep Cleansing Foam Face wash for Pore Refining Cleanser Hydrating Daily Facial Cleanser For Double Cleansing Gentle Foaming with BHA Korean Skincare 5.07 fl.oz.
ANUA$12.784.6★
What buyers say about atomy foam cleanser
What buyers praise and complain about, mined from review topics.What buyers love
“Best Cleanser”
“Great on combination skin types”
“feel so soft”
“Excellent product”
“Worth the buy”
“this one cleans everything”
“Its non drying which I appreciate as u struggle with dry skin”
“Good moisturizer”
“soft lather that feels gentle on the skin”
“Great smell”
What buyers complain about
“Gave me a rash”
“Not for me, burn and broke skin out”
“I think this product just didnt work for my skin at all”
“doesnt feel like its doing anything”
“unfortunately my skin is a bit too sensitive for it at the moment”
“Dried my skin”
“had an odour”
“I also felt like it wasnt quite effective at removing excess oil for my skin type”
“Definitely Not a deep cleaning solution”
“felt less clean”
Top return reasons
Common questions
- Is atomy foam cleanser profitable to sell on Amazon United States?
- The niche generates $42K/yr across 8 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +52.2%. Flapen's verdict: Skip it (45/100).
- How competitive is the atomy foam cleanser niche?
- 4 brands and 16 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in atomy foam cleanser?
- Top complaints mined from reviews: Allergies, Skin Health, Suitability Combination Skin. The return rate is 0.6%.
- When does demand for atomy foam cleanser peak?
- Demand peaks in Oct; the busiest month runs 1.9× the quietest.
- What does it cost to enter the atomy foam cleanser niche?
- Listings span $12.78–$54.54; the average listing price is $26.04 (sweet spot $15–$100). The average incumbent carries 2,553 reviews — the moat a new listing must climb.