Aromatherapy Body Wash
FailThe top 5 brands take 100% of clicks, so Aromatherapy Body Wash is a Fail.
- Flapen Score
- 37 / 100Ranks 9,560 of 10,978 Beauty & Personal Care niches · −11 vs the category median of 4837
- Market size
- $294K/yr157K searches / yr
- 90-day growth
- -9.8%search demand this quarter
- Competition
- 97%top-5 click share · 3 brands · 55 sellers
Flapen Score
Aromatherapy Body Wash against its category
The dotted line is the Beauty & Personal Care average. Past it, Aromatherapy Body Wash is stronger. Inside it, weaker.
Market
The Aromatherapy Body Wash market on Amazon at a glance
Shoppers on Amazon United States searched for Aromatherapy Body Wash 157K times last year and spent an estimated $294K. All 3 brands take every click. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 16.7% of those searches ended in a purchase.
Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $294K a year.
- Searches, last 12 months
- 157K
- Growth, 90 days vs prior 90
- -9.8%
- Conversion, latest week
- 16.7%
- Market size, estimated
- $294Ka year
- Top search term
- aveeno stress relief body wash27K searches a year
02 · Price
A sale here is worth $11.24.
Listings sell for $11.24 on average, from $8.32 to $16.34. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 3,000 to 4,000 of them. At $11.24 that is $34K to $45K a year per listing.
- Average price
- $11.24under the $15 to $100 sweet spot
- Price range
- $8.32–$16.34
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $34K–$45K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #100 within Cleansers. It carries 13,578 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #100in Cleansers
- Average rating
- 4.70 starsAmazon United States average 4.42 stars
- Average reviews
- 13,578per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top Aromatherapy Body Wash products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Aveeno Stress Relief Body Wash Lavender Scent with Nourishing Prebiotic Oat Sensitive Skin Body Wash for Normal to Dry Skin Paraben- Dye- and Soap-Free Value Size 33 Fl Oz
- Price
- $12.13
- Rating
- 4.7/5
- Reviews
- 12,589
- Age
- 8y ago

Dove 24hr Lotion Body Wash Anti-Stress 30.6 oz | Moisturizing body wash with MicroMoisture and a calming blue chamomile & oat milk scent
- Price
- $9.76
- Rating
- 4.6/5
- Reviews
- 2,891
- Age
- 1y ago

Aveeno Stress Relief Body Wash with Nourishing Oat & Lavender Scent for Sensitive Skin Gently Cleanses & Helps You Feel Calm & Relaxed in the Shower Soap-Free 18 fl. oz
- Price
- $8.32
- Rating
- 4.7/5
- Reviews
- 16,390
- Age
- 8y ago

Aveeno Stress Relief Moisturizing Body Lotion Lavender Scent with Prebiotic Oat for Sensitive Skin Lightly Scented Lotion with 48-Hour Hydration Fast Absorbing Non-Greasy Value Size 33 Fl Oz
- Price
- $16.34
- Rating
- 4.7/5
- Reviews
- 35,331
- Age
- 7y ago

Aveeno Baby Nighttime Calming Comfort Bath Baby Body Wash for Skin & Hair with Natural Oat Extract Soothing Lavender & Vanilla Scent Tear-Free Formula No Added Parabens & Phthalates 18 Fl Oz
- Price
- $10.89
- Rating
- 4.8/5
- Reviews
- 12,001
- Age
- 16y ago
Trending
estimated 90-day click momentum
Dove 24hr Lotion Body Wash Relax Lavender Oil & Chamomile 30.6 oz | Hydrating body wash with MicroMoisture and a calming lavender and chamomile scent
- Price
- $10.03
- Rating
- 4.7/5
- Reviews
- 2,265
- Age
- 2y ago

Aveeno Stress Relief Body Wash Lavender Scent with Nourishing Prebiotic Oat Sensitive Skin Body Wash for Normal to Dry Skin Paraben- Dye- and Soap-Free Value Size 33 Fl Oz
- Price
- $12.13
- Rating
- 4.7/5
- Reviews
- 12,589
- Age
- 8y ago

Aveeno Baby Nighttime Calming Comfort Bath Baby Body Wash for Skin & Hair with Natural Oat Extract Soothing Lavender & Vanilla Scent Tear-Free Formula No Added Parabens & Phthalates 18 Fl Oz
- Price
- $10.89
- Rating
- 4.8/5
- Reviews
- 12,001
- Age
- 16y ago

Dove 24hr Lotion Body Wash Anti-Stress 30.6 oz | Moisturizing body wash with MicroMoisture and a calming blue chamomile & oat milk scent
- Price
- $9.76
- Rating
- 4.6/5
- Reviews
- 2,891
- Age
- 1y ago

Aveeno Stress Relief Body Wash with Nourishing Oat & Lavender Scent for Sensitive Skin Gently Cleanses & Helps You Feel Calm & Relaxed in the Shower Soap-Free 18 fl. oz
- Price
- $8.32
- Rating
- 4.7/5
- Reviews
- 16,390
- Age
- 8y ago
Newest
by launch date
Dove 24hr Lotion Body Wash Anti-Stress 30.6 oz | Moisturizing body wash with MicroMoisture and a calming blue chamomile & oat milk scent
- Price
- $9.76
- Rating
- 4.6/5
- Reviews
- 2,891
- Age
- 1y ago

Dove 24hr Lotion Body Wash Relax Lavender Oil & Chamomile 30.6 oz | Hydrating body wash with MicroMoisture and a calming lavender and chamomile scent
- Price
- $10.03
- Rating
- 4.7/5
- Reviews
- 2,265
- Age
- 2y ago

Aveeno Stress Relief Moisturizing Body Lotion Lavender Scent with Prebiotic Oat for Sensitive Skin Lightly Scented Lotion with 48-Hour Hydration Fast Absorbing Non-Greasy Value Size 33 Fl Oz
- Price
- $16.34
- Rating
- 4.7/5
- Reviews
- 35,331
- Age
- 7y ago

Aveeno Stress Relief Body Wash Lavender Scent with Nourishing Prebiotic Oat Sensitive Skin Body Wash for Normal to Dry Skin Paraben- Dye- and Soap-Free Value Size 33 Fl Oz
- Price
- $12.13
- Rating
- 4.7/5
- Reviews
- 12,589
- Age
- 8y ago

Aveeno Stress Relief Body Wash with Nourishing Oat & Lavender Scent for Sensitive Skin Gently Cleanses & Helps You Feel Calm & Relaxed in the Shower Soap-Free 18 fl. oz
- Price
- $8.32
- Rating
- 4.7/5
- Reviews
- 16,390
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 97% of clicks. A locked shelf that new listings rarely crack.
Brands
3 flat
Sellers
55
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
97%
Top 20: 100%
Open market
0%
- Aveeno77%
- Dove19%
- Aveeno Baby4%
- Open — no brand owns it (0%)
Demand
Aromatherapy Body Wash search demand
Weekly searches over the year. Pick a range.
Search terms
Top Aromatherapy Body Wash search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- aveeno stress relief body wash27K/yr
- aveeno lavender bodywash12K/yr
- stress relief body wash17K/yr
- aveeno body wash lavender19K/yr
- aromatherapy body wash20K/yr
- dove anti stress body wash12K/yr
- aveeno lavender body wash21K/yr
- dove anti stress6K/yr
- dove stress relief body wash4K/yr
- dove body wash anti stress4K/yr
Reviews and returns
What reviews say buyers love and hate about Aromatherapy Body Wash
We read the reviews and the return reasons for every product selling here.
“Doesnt smell good”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Aromatherapy Body Wash questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









