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Armpit Scrub

Maybe

An estimated 0.6% of orders come back. But shoppers spend an estimated $81K a year here, so Armpit Scrub is a Maybe.

Flapen Score
54
54 / 100
Top 22% of 10,978 Beauty & Personal Care niches · +6 vs the category median of 48
Market size
$81K/yr120K searches / yr
90-day growth
+14.5%search demand this quarter
Competition
53%top-5 click share · 22 brands · 52 sellers

Flapen Score

Armpit Scrub against its category

The dotted line is the Beauty & Personal Care average. Past it, Armpit Scrub is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Armpit Scrub market on Amazon at a glance

Shoppers on Amazon United States searched for Armpit Scrub 120K times last year and spent an estimated $81K. The top 5 brands take 62% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.

Searches, last 12 months
120K
Growth, 90 days vs prior 90
+14.5%
Conversion, latest week
4.6%
Market size, estimated
$81Ka year
Peak month
July2.3× the quietest month
Top search term
armpit scrub20K searches a year

02 · Price

A sale here is worth $14.65.

Listings sell for $14.65 on average, from $7.87 to $32.11. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $14.65 that is $1K to $4K a year per listing.

Average price
$14.65under the $15 to $100 sweet spot
Price range
$7.87–$32.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$1K–$4K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #80 within Scrubs & Body Treatments. It carries 5,040 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
11.1%
Average rank
#80in Scrubs & Body Treatments
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
5,040per listing
Listings tracked
27

04 · Newcomers

6 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
6Amazon's first-year sales bar
Average brand age
58 months

Products

Top Armpit Scrub products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 rising

Sellers

52

Top-5 brand share

62%

Top 20: 98%

Top-5 click share

53%

Top 20: 92%

Open market

33%

  • Brand 117%
  • Brand 213%
  • Brand 311%
  • Brand 410%
  • Brand 510%
  • Brand 65%

Demand

Armpit Scrub search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.3×

Search terms

Top Armpit Scrub search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • armpit scrub20K/yr
  • underarm scrub15K/yr
  • underarm detox scrub31K/yr
  • exfoliante para axilas negras22K/yr
  • armpit exfoliator12K/yr
  • underarm exfoliator10K/yr
  • under arm detox scrub5K/yr
  • armpit detox scrub4K/yr

Reviews and returns

What reviews say buyers love and hate about Armpit Scrub

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Smell”
19%of negative reviews mention “Functionality-Overall”
0.6%of orders come back
“Works not like I wanted”
A buyer, on “Functionality-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Armpit Scrub questions

Answered from the same tracked data.