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armaf odyssey homme

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 91Growth 20Conversion 54Competition 12Returns 100Price range 95Avg price 95Brand share 0Review moat 40Quality gap 47

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$30.10

avg listing price — sweet spot $15–$100

Price range

Incredible$21.25–$44.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great$1.8M

$1.8M/yr · 1.3M searches

Conversion

Good4.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,544.22

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-9.2%

90-day search growth — must beat 0% to launch

Competition

Bad85%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, armaf odyssey homme is a $1.8M/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Worth a look — 50/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

armaf odyssey homme market data

Units sold / yr
50K–60K
avg 6,000–8,000/product
Revenue / yr
$1.5M–$1.8M
units × avg price
Conversion rate
4.4%
Avg BSR
#420
Page quality
0%
Prime
78%
Sponsored
78%
Out of stock
0.0%
Avg brand age
56 months
Avg seller age
144 days

Competition & brand share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 rising

Sellers

115

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Armaf60%
  • Lattafa30%
  • Gulf Orchid5%
  • FODIEME2%
  • Erimberate2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -9.2% search growth over the last 90 days.
125K75KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 5.2×

Top armaf odyssey homme search terms

  • mandarin sky459K/yr
  • odyssey mandarin sky201K/yr
  • opulent dubai lattafa111K/yr
  • honor and glory lattafa83K/yr
  • mango ice cologne91K/yr
  • lattafa opulent dubai60K/yr
  • lattafa honor and glory51K/yr
  • opulent dubai43K/yr
  • perfume mandarin sky hombre42K/yr
  • mandarin sky perfume32K/yr
All search terms

Top armaf odyssey homme products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$177K20%$354K30%$532K40%$709K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

What buyers say about armaf odyssey homme

What buyers praise and complain about, mined from review topics.

What buyers love

Smell71%

“Long Lasting Fragrance”

Value For Money6%

“Great value”

Quality-Overall5%

“Good quality”

Durability4%

“it stays all day”

Design-Overall2%

“Absolutely love the design”

Suitability Hot Weather1%

“a solid choice for summer”

Gifting Purpose1%

“Perfect for a gift”

Soft Feel1%

“Great perfumes soft”

Advertised Vs Actual Product1%

“Received the product exactly as described”

Moist/Dry1%

“The dry down is extremely pleasant”

What buyers complain about

Smell54%

“Smells strange”

Durability10%

“Not long lasting”

Value For Money3%

“Definitely feels more expensive than it actually is”

Alcohol Content2%

“smell like alcohol only”

Allergies2%

“Allergic reaction”

Strength2%

“Way too strong”

Quality-Overall1%

“Cheap”

Moist/Dry1%

“I dont like the dry down on this 1”

Leak-Proof1%

“This arrived leaking through the box”

Hard Feel1%

“Otherwise, hard pass”

Common questions

Is armaf odyssey homme profitable to sell on Amazon United States?
The niche generates $1.8M/yr across 9 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -9.2%. Flapen's verdict: Worth a look (50/100).
How competitive is the armaf odyssey homme niche?
5 brands and 115 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in armaf odyssey homme?
Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.0%.
When does demand for armaf odyssey homme peak?
Demand peaks in Dec; the busiest month runs 5.2× the quietest.
What does it cost to enter the armaf odyssey homme niche?
Listings span $21.25–$44.86; the average listing price is $30.10 (sweet spot $15–$100). The average incumbent carries 2,544 reviews — the moat a new listing must climb.