Argan Oil Serum
FailThe top 5 brands take 100% of clicks, so Argan Oil Serum is a Fail.
- Flapen Score
- 45 / 100Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 4845
- Market size
- $93K/yr78K searches / yr
- 90-day growth
- -6.8%search demand this quarter
- Competition
- 52%top-5 click share · 5 brands · 72 sellers
Flapen Score
Argan Oil Serum against its category
The dotted line is the Beauty & Personal Care average. Past it, Argan Oil Serum is stronger. Inside it, weaker.
Market
The Argan Oil Serum market on Amazon at a glance
Shoppers on Amazon United States searched for Argan Oil Serum 78K times last year and spent an estimated $93K. All 5 brands take every click. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 7.0% of those searches ended in a purchase.
Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.
- Searches, last 12 months
- 78K
- Growth, 90 days vs prior 90
- -6.8%
- Conversion, latest week
- 7.0%
- Market size, estimated
- $93Ka year
- Top search term
- one n only argan oil17K searches a year
02 · Price
A sale here is worth $16.93.
Listings sell for $16.93 on average, from $6.70 to $50.20. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $16.93 that is $2K to $4K a year per listing.
- Average price
- $16.93inside the $15 to $100 sweet spot
- Price range
- $6.70–$50.20
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #336 within Hair Treatment Oils. It carries 6,172 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #336in Hair Treatment Oils
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 6,172per listing
- Listings tracked
- 26
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 73 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 73 months
Products
Top Argan Oil Serum products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
One n Only Argan Oil Hair Treatment - Lightweight & Hydrating Hair Oil for Natural Wigs & Extensions - Shine Enhancing Heat Protectant & Frizz Control (8 oz)
- Price
- $17.20
- Rating
- 4.5/5
- Reviews
- 2,385
- Age
- 6y ago

One n Only Argan Oil Hair Treatment - Hair Oil Smoothes and Strengthens Dry Damaged Hair Eliminates Frizz Creates Brilliant Shines Non-Greasy Formula 3.4 Fl. Oz
- Price
- $13.86
- Rating
- 4.6/5
- Reviews
- 4,029
- Age
- 16y ago

Herstyler Superstyler Onyx Ceramic Flat Iron - Ceramic Hair Straightener with Adjustable Temperature - Travel-Friendly Dual Voltage Flat Iron
- Price
- $26.18
- Rating
- 4.5/5
- Reviews
- 6,524
- Age
- 15y ago

One n Only Argan Oil Hair Treatment - Lightweight & Hydrating Hair Oil for Natural Wigs & Extensions - Shine Enhancing Heat Protectant & Frizz Control (2 oz)
- Price
- $10.22
- Rating
- 4.6/5
- Reviews
- 4,029
- Age
- 15y ago

One N Only Argan Oil Hair Treatment - Lightweight & Hydrating Hair Oil for Natural Wigs & Extensions - Shine Enhancing Heat Protectant & Frizz Control (8 oz)
- Price
- $19.92
- Rating
- 4.6/5
- Reviews
- 4,658
- Age
- 15y ago
Trending
estimated 90-day click momentum
One n Only Argan Oil Hair Treatment - Lightweight & Hydrating Hair Oil for Natural Wigs & Extensions - Shine Enhancing Heat Protectant & Frizz Control (8 oz 2pk)
- Price
- $28.68
- Rating
- 4.6/5
- Reviews
- 4,029
- Age
- 11y ago

One N Only Argan Oil Spray Treatment For Shine 6 oz (2 Pack)
- Price
- $25.80
- Rating
- 4.4/5
- Reviews
- 1,337
- Age
- 11y ago

One N Only Argan Oil Hair Treatment - Lightweight & Hydrating Hair Oil for Natural Wigs & Extensions - Shine Enhancing Heat Protectant & Frizz Control (8 oz)
- Price
- $19.92
- Rating
- 4.6/5
- Reviews
- 4,658
- Age
- 15y ago

Herstyler Colorful Seasons Flat Iron - Travel Friendly Dual Voltage Flat Iron 1.25 inch - Ceramic Dual Voltage Hair Straightener - Purple Straightening Iron with Negative Ion Technology To Fight Frizz
- Price
- $26.83
- Rating
- 4.5/5
- Reviews
- 6,524
- Age
- 14y ago

One N Only Permanent Hair Color - Permanent Hair Dye Made with Argan Oil - Delivers Rich Accurate Tones with Gray Coverage - Improves Moisture & Elasticity - 3NN Rich Natural Dark Brown (3 oz)
- Price
- $11.35
- Rating
- 4.6/5
- Reviews
- 999
- Age
- 3y ago
Newest
by launch date
Argan Protein Hair Oil Serum Argan Oil Styling & Moisturizing Oil - Anti Frizz Control Nourishes & Repair Argan Oil for Dry Damaged Hair & Sclap Heat Protectant Serum for Shine Prevent Hair Burns
- Price
- $8.08
- Rating
- 4.4/5
- Reviews
- 192
- Age
- 1y ago

One N Only Permanent Hair Color - Permanent Hair Dye Made with Argan Oil - Delivers Rich Accurate Tones with Gray Coverage - Improves Moisture & Elasticity - 3NN Rich Natural Dark Brown (3 oz)
- Price
- $11.35
- Rating
- 4.6/5
- Reviews
- 999
- Age
- 3y ago

Karseell Moroccan Argan Oil for Hair Healing Cold Pressed Weightless Argan Oil Hair Serum for Dry Damaged Hair 50ml
- Price
- $15.12
- Rating
- 4.8/5
- Reviews
- 8,579
- Age
- 3y ago

One n Only Argan Oil Hair Treatment - Lightweight & Hydrating Hair Oil for Natural Wigs & Extensions - Shine Enhancing Heat Protectant & Frizz Control (2 oz)
- Price
- $10.49
- Rating
- 4.6/5
- Reviews
- 209
- Age
- 5y ago

One n Only Hair Mask with Argan Oil Strenghtening Restorative Mask Helps Maintain Moisture Level for a Shiny Texture Provides Color Protection 8.5 Ounce
- Price
- $14.69
- Rating
- 4.5/5
- Reviews
- 182
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
72
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 94%
Open market
0%
- One 'N Only67%
- HerStyler27%
- OGX4%
- Karseell1%
- WOZUTUNT1%
- Open — no brand owns it (0%)
Demand
Argan Oil Serum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3× · 8 of 12 months tracked
Search terms
Top Argan Oil Serum search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- one n only argan oil17K/yr
- one and only argan oil12K/yr
- herstyler flat iron10K/yr
- argan oil treatment for hair7K/yr
- herstyler7K/yr
- argan oil serum5K/yr
- one n only5K/yr
- argan oil treatment7K/yr
- her styler flat iron hair straightener4K/yr
- argan oil serum for hair3K/yr
Reviews and returns
What reviews say buyers love and hate about Argan Oil Serum
We read the reviews and the return reasons for every product selling here.
“Bad Smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Argan Oil Serum questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









