Aquaguard
MaybeSearch demand grew +188.9% this quarter. But the top 5 brands take 91% of clicks, so Aquaguard is a Maybe.
- Flapen Score
- 60 / 100Top 8% of 10,978 Beauty & Personal Care niches · +12 vs the category median of 4860
- Market size
- $651K/yr372K searches / yr
- 90-day growth
- +188.9%search demand this quarter
- Competition
- 71%top-5 click share · 10 brands · 59 sellers
Flapen Score
Aquaguard against its category
The dotted line is the Beauty & Personal Care average. Past it, Aquaguard is stronger. Inside it, weaker.
Market
The Aquaguard market on Amazon at a glance
Shoppers on Amazon United States searched for Aquaguard 372K times last year and spent an estimated $651K. The top 5 brands take 91% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 7.6% of those searches ended in a purchase.
Shoppers searched for this 372K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +188.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $651K a year.
- Searches, last 12 months
- 372K
- Growth, 90 days vs prior 90
- +188.9%
- Conversion, latest week
- 7.6%
- Market size, estimated
- $651Ka year
- Peak month
- June19.3× the quietest month
- Top search term
- coastal girl pre swim hair70K searches a year
02 · Price
A sale here is worth $23.15.
Listings sell for $23.15 on average, from $8.03 to $45.90. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At $23.15 that is $23K to $29K a year per listing.
- Average price
- $23.15inside the $15 to $100 sweet spot
- Price range
- $8.03–$45.90
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $23K–$29K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #303 within Conditioners. It carries 4,203 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 3.2%
- Average rank
- #303in Conditioners
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 4,203per listing
- Listings tracked
- 17
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Aquaguard products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Coastal Grl PRE-SWIM Saltwater & Chlorine Hair Protectant Leave In Conditioner for Swimming Pool & Beach for Dry Frizzy Color Treated Hair & Extensions Tropical Coconut Pineapple Scent 6.8 fl oz
- Price
- $45.90
- Rating
- 4.4/5
- Reviews
- 59
- Age
- 6mo ago

AQUA GUARD Pre-Swim Hair Defense | Soft Tangle-Free Hair After Every Swim | Prevents Chlorine Damage | Made in California | Color Safe Leaves Hair Smelling Great | 5.3 oz (2 Pack)
- Price
- $29.68
- Rating
- 4.6/5
- Reviews
- 2,521
- Age
- 9y ago

SoCozy Swim Leave In Conditioner Spray & Treatment for Kids Hair (8 Fl Oz) Protects & Repairs Pool Sun & Salt Damaged Hair Gentle Formula with Activated Charcoal Vitamin B5 & Sunflower Seed Extract
- Price
- $8.03
- Rating
- 4.6/5
- Reviews
- 8,994
- Age
- 10y ago

AQUA GUARD Pre-Swim Hair Defense | Soft Tangle-Free Hair After Every Swim | Prevents Chlorine Damage | Made in California | Color Safe Leaves Hair Smelling Great | 5.3 oz
- Price
- $22.43
- Rating
- 4.5/5
- Reviews
- 3,323
- Age
- 10y ago

Active COCO Pre Swim Hair Protection Spray - Chlorine Salt Water & Sauna Defense for Swimmers - Coconut Oil Jojoba & Aloe Leave-In Conditioner for Color-Treated Hair - Coconut Scent Made in USA
- Price
- $30.96
- Rating
- 4.4/5
- Reviews
- 88
- Age
- 1y ago
Trending
estimated 90-day click momentum
AQUA GUARD Pre-Swim Hair Defense | No More Swim Hair | Prevents Chlorine Damage + Softens Hair While Swimming | Made in California | Color Safe Leaves Hair Smelling Great | 1 oz (3 Pack)
- Price
- $15.88
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago

Coastal Grl PRE-SWIM Saltwater & Chlorine Hair Protectant Leave In Conditioner for Swimming Pool & Beach for Dry Frizzy Color Treated Hair & Extensions Tropical Coconut Pineapple Scent 6.8 fl oz
- Price
- $45.90
- Rating
- 4.4/5
- Reviews
- 59
- Age
- 6mo ago

TYR Adult Silicone Long Hair Swim Cap - Wrinkle-Free Streamlined Performance Cap for Braids Dreadlocks & Thick Hair Protection Black
- Price
- $13.95
- Rating
- 4.3/5
- Reviews
- 6,001
- Age
- 13y ago

Fairy Tales Sun & Swim Leave-In Conditioner Spray for Kids - Pre Swim & After Swim Hair Protection Defends Against Chlorine Salt & Sun - Delicious Tropical Scent 8oz
- Price
- $10.31
- Rating
- 4.6/5
- Reviews
- 1,597
- Age
- 19y ago

AQUA GUARD Pre-Swim Hair Defense + UV Leave-In Detangler | Swim Hair Rescue Bundle | Seriously No More Swim Hair | Prevents Chlorine Damage + Softens Hair While Swimming | Made in California
- Price
- $39.91
- Rating
- 4.4/5
- Reviews
- 777
- Age
- 2y ago
Newest
by launch date
AQUA GUARD Pre-Swim Hair Defense | No More Swim Hair | Prevents Chlorine Damage + Softens Hair While Swimming | Made in California | Color Safe Leaves Hair Smelling Great | 1 oz (3 Pack)
- Price
- $15.88
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago

Coastal Grl PRE-SWIM Saltwater & Chlorine Hair Protectant Leave In Conditioner for Swimming Pool & Beach for Dry Frizzy Color Treated Hair & Extensions Tropical Coconut Pineapple Scent 6.8 fl oz
- Price
- $45.90
- Rating
- 4.4/5
- Reviews
- 59
- Age
- 6mo ago

Pre Swim Chlorine Hair Protection Treatment - Saltwater & Pool Hair Protector for Swimming with Barrier Protecting Plant Amino Acids - Helps Prevent Dryness Greening Color Fading & Frizz (8 Fl Oz)
- Price
- $10.41
- Rating
- 4.0/5
- Reviews
- 68
- Age
- 1y ago

Active COCO Pre Swim Hair Protection Spray - Chlorine Salt Water & Sauna Defense for Swimmers - Coconut Oil Jojoba & Aloe Leave-In Conditioner for Color-Treated Hair - Coconut Scent Made in USA
- Price
- $30.96
- Rating
- 4.4/5
- Reviews
- 88
- Age
- 1y ago

AQUA GUARD Pre-Swim Hair Defense + UV Leave-In Detangler | Swim Hair Rescue Bundle | Seriously No More Swim Hair | Prevents Chlorine Damage + Softens Hair While Swimming | Made in California
- Price
- $39.91
- Rating
- 4.4/5
- Reviews
- 777
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.
Brands
10 flat
Sellers
59
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
71%
Top 20: 100%
Open market
6%
- AQUA GUARD45%
- coastal grl21%
- SO COZY14%
- Active COCO8%
- STREAM 2 SEA3%
- Speedo2%
- Open — no brand owns it (4 brands, 6%)
Demand
Aquaguard search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 19.3×
Search terms
Top Aquaguard search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- coastal girl pre swim hair70K/yr
- pre swim hair protection61K/yr
- swim hair protection27K/yr
- aqua guard32K/yr
- chlorine hair protection23K/yr
- preswim hair protection17K/yr
- pool hair protector19K/yr
- aqua guard pre-swim hair defense16K/yr
- aquaguard24K/yr
- hair protection for swimming11K/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Aquaguard questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









