Apple Cider Vinegar Shampoo
Apple Cider Vinegar Shampoo shows low returns (0.5%), but a deep review moat (28,861 avg reviews) keeps it on the watch list.
Flapen Score
Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 48
Is Apple Cider Vinegar Shampoo profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Apple Cider Vinegar Shampoo is a $716K/yr Amazon United States market (370K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jul. Verdict: Worth a look — 51/100.
Apple Cider Vinegar Shampoo: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -7.2% over the last 90 days and 10.6% of searches end in a purchase.
$716K
revenue / yr
Who owns the niche?
The top 5 brands hold 93% of demand, so 7% of the market is open.
7%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 9 products
Top Apple Cider Vinegar Shampoo products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Aveeno Apple Cider Vinegar Clarifying Shampoo Shine Enhancing 12 fl oz
- Price
- $8.17
- Rating
- 4.5/5
- Reviews
- 17,094
- Age
- 7y ago

Aveeno Apple Cider Vinegar Shampoo + Conditioner Set Hair Care Bundle for Balance & High Shine Daily Clarifying & Soothing Scalp Shampoo & Conditioner for Oily & Dull Hair Two Pack 2 x 12 fl. oz
- Price
- $17.37
- Rating
- 4.6/5
- Reviews
- 1,835
- Age
- 4y ago

Renpure Apple Cider Vinegar & Aloe Shampoo Plant-Based Clarifies Removes Residue and Nourishes for Shiny Healthy Hair For Dull Hair - Apple Cider Vinegar Aloe Leaf Juice 24 Fl Oz
- Price
- $9.41
- Rating
- 4.4/5
- Reviews
- 4,990
- Age
- 1y ago

Majestic Pure Apple Cider Vinegar Shampoo - Restores Shine & Reduces Itchy Scalp Dandruff & Frizz - Sulfate Free for All Hair Types Men and Women - 16 fl oz
- Price
- $14.26
- Rating
- 4.3/5
- Reviews
- 14,397
- Age
- 6y ago

PURA DOR Apple Cider Vinegar Thin2Thick Set Shampoo & Hair Regrowth Conditioner for Clarifying Detox w/Biotin Keratin Caffeine Castor Oil All Hair Type Men and Women 16oz x 2
- Price
- $26.84
- Rating
- 4.3/5
- Reviews
- 66,960
- Age
- 6y ago
Trending
90-day click momentum
MAJESTIC PURE Apple Cider Vinegar Shampoo and Avocado Coconut Conditioner Set - Restores Shine & Reduces Itchy Scalp Dandruff & Frizz - Sulfate Free for All Hair Types Men and Women - 2 x 16 fl oz
- Price
- $23.90
- Rating
- 4.2/5
- Reviews
- 22,949
- Age
- 6y ago

Apple Cider Vinegar Shampoo and Conditioner Set - Stop Flaky and Itchy Scalp Sulfate Paraben Free Anti Dandruff Soothing Treatment for Dry Oily and Damaged Hair - Intense Care for Women and Men
- Price
- $23.90
- Rating
- 4.3/5
- Reviews
- 46,563
- Age
- 6y ago

PURA DOR Apple Cider Vinegar Thin2Thick Set Shampoo & Hair Regrowth Conditioner for Clarifying Detox w/Biotin Keratin Caffeine Castor Oil All Hair Type Men and Women 16oz x 2
- Price
- $26.84
- Rating
- 4.3/5
- Reviews
- 66,960
- Age
- 6y ago

Aveeno Apple Cider Vinegar Clarifying Shampoo Shine Enhancing 12 fl oz
- Price
- $8.17
- Rating
- 4.5/5
- Reviews
- 17,094
- Age
- 7y ago

Renpure Apple Cider Vinegar & Aloe Shampoo Plant-Based Clarifies Removes Residue and Nourishes for Shiny Healthy Hair For Dull Hair - Apple Cider Vinegar Aloe Leaf Juice 24 Fl Oz
- Price
- $9.41
- Rating
- 4.4/5
- Reviews
- 4,990
- Age
- 1y ago
Newest
by launch date
Renpure Apple Cider Vinegar & Aloe Shampoo Plant-Based Clarifies Removes Residue and Nourishes for Shiny Healthy Hair For Dull Hair - Apple Cider Vinegar Aloe Leaf Juice 24 Fl Oz
- Price
- $9.41
- Rating
- 4.4/5
- Reviews
- 4,990
- Age
- 1y ago

Aveeno Apple Cider Vinegar Shampoo + Conditioner Set Hair Care Bundle for Balance & High Shine Daily Clarifying & Soothing Scalp Shampoo & Conditioner for Oily & Dull Hair Two Pack 2 x 12 fl. oz
- Price
- $17.37
- Rating
- 4.6/5
- Reviews
- 1,835
- Age
- 4y ago

Majestic Pure Apple Cider Vinegar Shampoo - Restores Shine & Reduces Itchy Scalp Dandruff & Frizz - Sulfate Free for All Hair Types Men and Women - 16 fl oz
- Price
- $14.26
- Rating
- 4.3/5
- Reviews
- 14,397
- Age
- 6y ago

Apple Cider Vinegar Shampoo and Conditioner Set - Stop Flaky and Itchy Scalp Sulfate Paraben Free Anti Dandruff Soothing Treatment for Dry Oily and Damaged Hair - Intense Care for Women and Men
- Price
- $23.90
- Rating
- 4.3/5
- Reviews
- 46,563
- Age
- 6y ago

MAJESTIC PURE Apple Cider Vinegar Shampoo and Avocado Coconut Conditioner Set - Restores Shine & Reduces Itchy Scalp Dandruff & Frizz - Sulfate Free for All Hair Types Men and Women - 2 x 16 fl oz
- Price
- $23.90
- Rating
- 4.2/5
- Reviews
- 22,949
- Age
- 6y ago
Competition: brands, sellers & click share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 falling
Sellers
47
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
3%
- Aveeno61%
- Majestic Pure12%
- RENPURE9%
- PURA D'OR6%
- WOW Life Science5%
- BELLISSO4%
- Open — no brand owns it (1 brand, 3%)
Apple Cider Vinegar Shampoo demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul · busiest ÷ quietest = 2.0×
Top Apple Cider Vinegar Shampoo search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- apple cider vinegar shampoo151K/yr
- aveeno apple cider vinegar shampoo61K/yr
- apple cider shampoo25K/yr
- aveeno clarifying shampoo29K/yr
- acv shampoo17K/yr
- head and shoulders apple cider vinegar shampoo19K/yr
- wow apple cider vinegar shampoo7K/yr
- vinegar shampoo7K/yr
- aveeno apple cider vinegar4K/yr
- head and shoulders apple cider vinegar6K/yr
What reviews say buyers love and hate about Apple Cider Vinegar Shampoo
What buyers mention most, as a share of all reviews.
What buyers love
71% of reviews“I think the scent of it is really nice and unoffensive”
“My hair feels soft”
“Great clean feeling”
“Decent shampoo”
“it has drastically reduced my hair loss”
What buyers complain about
52% of reviews“became so itchy after using”
“I have a lingering odor in my hair that is NOT attractive”
“I'm not sure what the bottle leakage issue is”
“Very Drying”
“Product dont look right pump unuseable”
Apple Cider Vinegar Shampoo return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
16%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Apple Cider Vinegar Shampoo questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









