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Antioxidant Serum for Face

Maybe

An estimated 0.9% of orders come back. But shoppers spend an estimated $57K a year here, so Antioxidant Serum for Face is a Maybe.

Flapen Score
52
52 / 100
Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 48
Market size
$57K/yr67K searches / yr
90-day growth
+19.6%search demand this quarter
Competition
56%top-5 click share · 14 brands · 102 sellers

Flapen Score

Antioxidant Serum for Face against its category

The dotted line is the Beauty & Personal Care average. Past it, Antioxidant Serum for Face is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Antioxidant Serum for Face market on Amazon at a glance

Shoppers on Amazon United States searched for Antioxidant Serum for Face 67K times last year and spent an estimated $57K. The top 5 brands take 76% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +19.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
67K
Growth, 90 days vs prior 90
+19.6%
Conversion, latest week
6.3%
Market size, estimated
$57Ka year
Peak month
August3.8× the quietest month
Top search term
allantoin28K searches a year

02 · Price

A sale here is worth $13.60.

Listings sell for $13.60 on average, from $7.24 to $34.88. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $13.60 that is $3K to $7K a year per listing.

Average price
$13.60under the $15 to $100 sweet spot
Price range
$7.24–$34.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$3K–$7K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #1,562 within Creams. It carries 3,237 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
6.8%
Average rank
#1,562in Creams
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
3,237per listing
Listings tracked
19

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Antioxidant Serum for Face products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

102

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

20%

  • Brand 141%
  • Brand 218%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Antioxidant Serum for Face search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 3.8×

Search terms

Top Antioxidant Serum for Face search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • allantoin28K/yr
  • derma e scar gel25K/yr
  • allantoin cream12K/yr
  • derma-e scar gel2K/yr

Reviews and returns

What reviews say buyers love and hate about Antioxidant Serum for Face

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Functionality-Overall”
0.9%of orders come back
“I've seen no results”
A buyer, on “Functionality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Antioxidant Serum for Face questions

Answered from the same tracked data.