Antimicrobial Soap

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved +9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $140K a year.

Searches, last 12 months

88K

Growth, 90 days vs prior 90

+9.5%

Conversion, latest week

9.9%

Market size, estimated

$140Ka year

Peak month

January23.9× the quietest month

Top search term

antimicrobial soap62K searches a year

Listings sell for $16.01 on average, from $2.22 to $57.32. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $16.01 that is $4K to $8K a year per listing.

Average price

$16.01inside the $15 to $100 sweet spot

Price range

$2.22–$57.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

0.4%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #272 within Foot & Hand Care. It carries 4,465 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

95%

Out of stock, average day

0.0%

Average rank

#272in Foot & Hand Care

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

4,465per listing

Listings tracked

21

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

77 months