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51

antifungal ointment

Worth a look

Shows low returns (0.7%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 60Growth 17Conversion 84Competition 63Returns 97Price range 70Avg price 76Brand share 0Review moat 32Quality gap 28

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Conversion

Great9.3%

search→purchase rate — share of searches ending in a sale

Avg price

Great$15.32

avg listing price — sweet spot $15–$100

Price range

Good$7.08–$33.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Market size

Good$495K

$495K/yr · 349K searches

Review moat

Okay3,260.09

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-15.0%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, antifungal ointment is a $495K/yr Amazon United States market (349K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan. Verdict: Worth a look — 51/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

antifungal ointment market data

Units sold / yr
40K–50K
avg 1,500–2,000/product
Revenue / yr
$613K–$766K
units × avg price
Conversion rate
9.3%
Avg BSR
#200
Page quality
0%
Prime
100%
Sponsored
97%
Out of stock
1.6%
Avg brand age
71 months
Avg seller age
141 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 flat

Sellers

48

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

47%

Top 20: 88%

Open market

0%

  • Medline Remedy70%
  • Medline21%
  • Remedy Science10%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -15.0% search growth over the last 90 days.
13K8KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.5×

Top antifungal ointment search terms

  • medline remedy155K/yr
  • medline remedy lotion22K/yr
  • remedy lotion19K/yr
  • remedy skin17K/yr
  • medline remedy phytoplex15K/yr
  • remedy cream10K/yr
  • remedy skin repair cream34K/yr
  • medline remedy moisturizer skin cream11K/yr
  • medline remedy skin repair cream11K/yr
  • remedy phytoplex11K/yr
All search terms

Top antifungal ointment products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$20K8%$40K12%$59K16%$79K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about antifungal ointment

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“This brand is incredible”

Moist/Dry10%

“Excellent Moisturizer”

Smell9%

“Nice smell”

Efficiency9%

“Its effective”

Value For Money5%

“Great Value”

Soft Feel5%

“Nice and creamy”

Advertised Vs Actual Product5%

“As advertised”

Allergies4%

“no irritation”

Suitability Combination Skin4%

“Good for normal Skin”

Suitability Dry Skin3%

“it does not dry me out”

What buyers complain about

Smell13%

“Smell bad”

Functionality-Overall11%

“No Results”

Allergies7%

“Weird rash”

Thickness5%

“Too thick”

Moist/Dry4%

“Not as hydrating as I wished”

Value For Money4%

“Waste of money”

Advertised Vs Actual Product3%

“Not as described”

Symptom Reduction3%

“I have not seen immense improvements”

Texture/Consistency-Overall2%

“Weird consistency”

Quality-Overall2%

“Quality control needs an upgrade”

Top return reasons

Leak-Proof18%
Smell14%
Functionality-Overall9%
Product Condition8%
Advertised Vs Actual Product8%
Motor Power7%
Texture/Consistency-Overall4%
Value For Money3%
Moist/Dry3%
Defective Material/Parts3%

Common questions

Is antifungal ointment profitable to sell on Amazon United States?
The niche generates $495K/yr across 32 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -15.0%. Flapen's verdict: Worth a look (51/100).
How competitive is the antifungal ointment niche?
3 brands and 48 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in antifungal ointment?
Top complaints mined from reviews: Smell, Functionality-Overall, Allergies. The return rate is 0.7%.
When does demand for antifungal ointment peak?
Demand peaks in Jan; the busiest month runs 1.5× the quietest.
What does it cost to enter the antifungal ointment niche?
Listings span $7.08–$33.07; the average listing price is $15.32 (sweet spot $15–$100). The average incumbent carries 3,260 reviews — the moat a new listing must climb.