Antifungal Nail Polish

Shoppers searched for this 336K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +52.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $198K a year.

Searches, last 12 months

336K

Growth, 90 days vs prior 90

+52.2%

Conversion, latest week

3.2%

Market size, estimated

$198Ka year

Peak month

July3.6× the quietest month

Top search term

antifungal nail polish109K searches a year

Listings sell for $18.32 on average, from $6.92 to $36.73. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $18.32 that is $5K to $9K a year per listing.

Average price

$18.32inside the $15 to $100 sweet spot

Price range

$6.92–$36.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

0.6%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #358 within Nail Polish. It carries 7,192 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

72%

Out of stock, average day

1.0%

Average rank

#358in Nail Polish

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

7,192per listing

Listings tracked

29

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

56 months