How competitive is the Anti Redness Serum niche on Amazon United States?

3 brands and 6 sellers compete in Anti Redness Serum on Amazon United States. The top 5 Anti Redness Serum products take 85% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Anti Redness Serum niche?

Anti Redness Serum sells for $15.90 on average on Amazon United States, inside our $15–$100 sweet spot. Listings span $11.97–$19.55. The average incumbent carries 882 reviews — the moat a new listing must climb.

Anti Redness Serum

brand-locked demand (top 5 brands take 100% of clicks) — Anti Redness Serum doesn't clear our bar today.

Flapen Score

Skip it

Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 48

This niche Category average · 10,978 niches

Is Anti Redness Serum profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Anti Redness Serum is a $148K/yr Amazon United States market (112K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.

Anti Redness Serum: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +19.3% over the last 90 days and 8.3% of searches end in a purchase.

$148K

revenue / yr

Units sold / yr8K

Search volume / yr+19.3%112K

Conversion rate8.3%

Avg price$15.90

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers3 · 6

Top-5 product click share85%

Open market0%

Avg brand age63 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 8 products

Top Anti Redness Serum products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

medicube Azelaic Acid 10 Soothing Serum

Price: $17.39
Rating: 4.5/5
Reviews: 205
Age: 9mo ago

medicube Exosome Shot Azelaic Acid 7 500 PPM Spicule Facial Serum

Price: $19.27
Rating: 4.5/5
Reviews: 181
Age: 1y ago

medicube Facial Cleanser Azelaic Acid Capsule Foam Cleanser

Price: $13.41
Rating: 4.7/5
Reviews: 160
Age: 9mo ago

medicube Azelaic Acid Niacinamide Clarifying Toner

Price: $15.08
Rating: 4.6/5
Reviews: 368
Age: 11mo ago

medicube Facial Cleanser Azelaic Acid Whip Cleanser

Price: $13.72
Rating: 4.6/5
Reviews: 509
Age: 1y ago

Newest

by launch date

Good Molecules Soothing Azelaic Acid Cleanser Gentle Creamy Non-Foaming Face Wash for Oily & Sensitive Skin Vegan & Fragrance-Free 120 ml

Price: $11.97
Rating: 4.6/5
Reviews: 317
Age: 8mo ago

medicube Azelaic Acid 10 Soothing Serum

Price: $17.39
Rating: 4.5/5
Reviews: 205
Age: 9mo ago

medicube Facial Cleanser Azelaic Acid Capsule Foam Cleanser

Price: $13.41
Rating: 4.7/5
Reviews: 160
Age: 9mo ago

medicube Azelaic Acid Niacinamide Clarifying Toner

Price: $15.08
Rating: 4.6/5
Reviews: 368
Age: 11mo ago

medicube Exosome Shot Azelaic Acid 7 500 PPM Spicule Facial Serum

Price: $19.27
Rating: 4.5/5
Reviews: 181
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

medicube89%
Good Molecules6%
ANUA5%

Anti Redness Serum demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume112KCVR8.3%Products8Brands3Top 5 Brands100%OOS Rate4.9%Rating4.6★Reviews882Avg BSR#54

Top Anti Redness Serum search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

medicube azelaic acid57K/yr +20.4%8.0% conv.
azelaic acid face wash12K/yr +25.7%4.3% conv.
medicube azelaic acid 16%8K/yr +81.1%3.1% conv.
azelaic acid medicube12K/yr -3.9%7.9% conv.
azelaic acid cleanser8K/yr +11.6%4.4% conv.
medicube azelaic acid 16 calming serum5K/yr +82.1%6.8% conv.
medicube azelaic4K/yr +14.5%7.8% conv.
medicube azelaic acid serum7K/yr -54.5%8.3% conv.

What reviews say buyers love and hate about Anti Redness Serum

What buyers mention most, as a share of all reviews.

What buyers love

67% of reviews

Suitability Combination Skin16%

“its really good to your skin”

Quality-Overall10%

“I absolutely love it, good and efficient product”

Soft Feel6%

“Soft skin”

Moist/Dry6%

“Very moisturizing”

Value For Money6%

“Good price”

What buyers complain about

49% of reviews

Allergies15%

“was itching like crazy”

Functionality-Overall7%

“Not effective”

Skin Health7%

“My skin was burning”

Sensitivity-Overall5%

“Terrible for sensitive skin”

Smell4%

“It smells weird”

Anti Redness Serum return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

14%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall

16%

2Value For Money

11%

3Advertised Vs Actual Product

10%

4Skin Health

5Leak-Proof

Common Anti Redness Serum questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Anti Redness Serum 44/100 on Amazon United States — Skip it. The niche generates $148K/yr across 8 tracked products. 4 of 4 products launched in the last 360 days are still selling. Search demand moved +19.3% over the last 90 days.

Anti Redness Serum buyers on Amazon United States complain most about Allergies, Functionality-Overall, Skin Health, the themes mined from the niche's reviews. Its return rate is 0.9%.