Anti Frizz Cream
MaybeAn estimated 0.8% of orders come back. But the top 5 brands take 99% of clicks, so Anti Frizz Cream is a Maybe.
- Flapen Score
- 60 / 100Top 8% of 10,978 Beauty & Personal Care niches · +12 vs the category median of 4860
- Market size
- $1.2M/yr748K searches / yr
- 90-day growth
- +32.1%search demand this quarter
- Competition
- 57%top-5 click share · 6 brands · 94 sellers
Flapen Score
Anti Frizz Cream against its category
The dotted line is the Beauty & Personal Care average. Past it, Anti Frizz Cream is stronger. Inside it, weaker.
Market
The Anti Frizz Cream market on Amazon at a glance
Shoppers on Amazon United States searched for Anti Frizz Cream 748K times last year and spent an estimated $1.2M. The top 5 brands take 99% of clicks. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 10.1% of those searches ended in a purchase.
Shoppers searched for this 748K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.1% of those searches ended in a purchase. Searches in the last 90 days moved +32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.
- Searches, last 12 months
- 748K
- Growth, 90 days vs prior 90
- +32.1%
- Conversion, latest week
- 10.1%
- Market size, estimated
- $1.2Ma year
- Peak month
- June1.8× the quietest month
- Top search term
- john frieda frizz ease264K searches a year
02 · Price
A sale here is worth $15.97.
Listings sell for $15.97 on average, from $8.47 to $35.05. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 3,000 to 4,000 of them. At $15.97 that is $48K to $64K a year per listing.
- Average price
- $15.97inside the $15 to $100 sweet spot
- Price range
- $8.47–$35.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $48K–$64K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #196 within Creams & Lotions. It carries 5,230 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 100%
- Out of stock, average day
- 4.1%
- Average rank
- #196in Creams & Lotions
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 5,230per listing
- Listings tracked
- 28
04 · Newcomers
9 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.
- Launched, last 12 months
- 9
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 82 months
Products
Top Anti Frizz Cream products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
John Frieda Frizz Ease Extra Strength Hair Serum for Thick & Coarse Hair Anti-Frizz Smoothing Serum with Argan & Coconut Oil 1.69 fl oz
- Price
- $9.92
- Rating
- 4.4/5
- Reviews
- 19,708
- Age
- 6mo ago

John Frieda Frizz Ease Secret Weapon Touch-Up Creme for Frizzy Hair Anti-Frizz Smoothing Cream with Avocado Oil 4 fl oz
- Price
- $8.74
- Rating
- 4.5/5
- Reviews
- 11,254
- Age
- 6mo ago

TIGI Bed Head After Party Super Smoothing Cream Anti Frizz Hair Styling Product Humidity Protection for Frizzy Dull or Coarse Hair 3.38 fl oz
- Price
- $14.05
- Rating
- 4.7/5
- Reviews
- 3,972
- Age
- 7y ago

COLOR WOW One Minute Transformation Nourishing Styling Cream for Instant Frizz Control and Smoother Hair
- Price
- $22.68
- Rating
- 4.1/5
- Reviews
- 18,811
- Age
- 22y ago

John Frieda Frizz Ease Daily Nourishment Leave-In Conditioner for Frizzy Hair Detangler & Lightweight Hydration 8 fl oz
- Price
- $8.80
- Rating
- 4.4/5
- Reviews
- 7,413
- Age
- 7mo ago
Trending
estimated 90-day click momentum
John Frieda Straight Fixation Styling Creme Straight Hair Styling Cream for Women and Men 5 oz
- Price
- $11.88
- Rating
- 4.4/5
- Reviews
- 6,078
- Age
- 4mo ago

John Frieda Frizz Ease Extra Strength Hair Serum for Thick & Coarse Hair Anti-Frizz Smoothing Serum with Argan & Coconut Oil 1.69 fl oz Pack of 2
- Price
- $17.27
- Rating
- 4.7/5
- Reviews
- 1,512
- Age
- 7mo ago

John Frieda Frizz Ease Moisture Barrier Firm Hold Hairspray Humidity-Blocking Frizz Control Spray with 24-Hour Hold 12 fl oz
- Price
- $8.80
- Rating
- 4.1/5
- Reviews
- 230
- Age
- 6mo ago

John Frieda Frizz Ease Daily Nourishment Leave-In Conditioner Anti-Frizz Leave-in Conditioner Spray 8 fl oz Pack of 2
- Price
- $16.70
- Rating
- 4.5/5
- Reviews
- 3,992
- Age
- 6mo ago

John Frieda Frizz Ease Secret Weapon Touch-Up Crme Anti Frizz Hair Smoothing Cream 4 Oz Pack of 2
- Price
- $14.14
- Rating
- 4.6/5
- Reviews
- 826
- Age
- 7mo ago
Newest
by launch date
John Frieda Straight Fixation Styling Creme Straight Hair Styling Cream for Women and Men 5 oz
- Price
- $11.88
- Rating
- 4.4/5
- Reviews
- 6,078
- Age
- 4mo ago

John Frieda Frizz Ease Extra Strength Hair Serum for Thick & Coarse Hair Anti-Frizz Smoothing Serum with Argan & Coconut Oil 1.69 fl oz
- Price
- $9.92
- Rating
- 4.4/5
- Reviews
- 19,708
- Age
- 6mo ago

John Frieda Frizz Ease Secret Weapon Touch-Up Creme for Frizzy Hair Anti-Frizz Smoothing Cream with Avocado Oil 4 fl oz
- Price
- $8.74
- Rating
- 4.5/5
- Reviews
- 11,254
- Age
- 6mo ago

John Frieda Frizz Ease Moisture Barrier Firm Hold Hairspray Humidity-Blocking Frizz Control Spray with 24-Hour Hold 12 fl oz
- Price
- $8.80
- Rating
- 4.1/5
- Reviews
- 230
- Age
- 6mo ago

John Frieda Frizz Ease Dream Curls Curl Reviver Mousse Anti Frizz Hair Mousse for Curls 7.2 oz Pack of 2
- Price
- $21.02
- Rating
- 4.5/5
- Reviews
- 1,273
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 flat
Sellers
94
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
57%
Top 20: 92%
Open market
0%
- John Frieda68%
- TIGI17%
- COLOR WOW8%
- Moroccanoil5%
- KERATHERAPY2%
- NUTRAHARMONY1%
Demand
Anti Frizz Cream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8×
Search terms
Top Anti Frizz Cream search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- john frieda frizz ease264K/yr
- frizz ease169K/yr
- john frieda frizz17K/yr
- bed head after party41K/yr
- keratherapy28K/yr
- smoothing cream23K/yr
- after party bed head20K/yr
- wow one minute transformation cream34K/yr
- bed head after party smoothing cream17K/yr
- bedhead after party18K/yr
Reviews and returns
What reviews say buyers love and hate about Anti Frizz Cream
We read the reviews and the return reasons for every product selling here.
“Overpowering scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Anti Frizz Cream questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









