anfar
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible$35.17avg listing price — sweet spot $15–$100
Price range
Incredible$28.42–$43.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great163.2avg incumbent reviews — the moat a new listing must climb
Growth
Good+27.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$88K$88K/yr · 99K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, anfar is a $88K/yr Amazon United States market (99K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 43/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
anfar market data
- Units sold / yr
- 2K–2K
- avg 250–500/product
- Revenue / yr
- $53K–$70K
- units × avg price
- Conversion rate
- 2.5%
- Avg BSR
- #1,408
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 80%
- Out of stock
- 1.1%
- Avg brand age
- 42 months
- Avg seller age
- 146 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
26
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- ANFAR LONDON74%
- Anfar23%
- Disney3%
Top anfar search terms
- anfar24K/yr
- anfar london midnight frost intense19K/yr
- anfar perfume18K/yr
- midnight frost tangerine7K/yr
- anfar london15K/yr
- ma belle anfar4K/yr
- anfar london midnight frost tangerine3K/yr
- anfar london midnight frost4K/yr
- anfar ma belle2K/yr
- anfar tangerine midnight frost3K/yr
Top anfar products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 5 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ANFAR LONDON Midnight Frost Tangerine Eau de Parfum 100ml Dubai Perfume for Men Long Lasting Citrus Amber Musk Fragrance Luxury Arabian Cologne
ANFAR LONDON$39.694.5★117 rev
Anfar Ma Belle for Women - 3.4 oz Extrait De Parfum Spray
Anfar$43.674.5★37 rev
ANFAR LONDON Midnight Frost Intense Pour Homme Perfume Extrait de Parfum for Men 3.4 fl oz Apple Lemon Plum Notes 100ml
ANFAR LONDON$34.664.4★141 rev
Anfar London - Midnight Frost Intense by Anfar for Women - 3.4 oz Extrait De Parfum Spray
Anfar$28.424.4★91 rev
Disney Princess Belle Toddler Girl Dresses 2 Pack Yellow Ruffle Sleeve Costume & Casual Sleeveless Sundress Set Birthday Summer Outfits Clothes 4-5T
Disney$29.414.8★430 rev
Newest
by launch dateANFAR LONDON Midnight Frost Tangerine Eau de Parfum 100ml Dubai Perfume for Men Long Lasting Citrus Amber Musk Fragrance Luxury Arabian Cologne
ANFAR LONDON$39.69117 rev
Disney Princess Belle Toddler Girl Dresses 2 Pack Yellow Ruffle Sleeve Costume & Casual Sleeveless Sundress Set Birthday Summer Outfits Clothes 4-5T
Disney$29.41430 rev
Anfar Ma Belle for Women - 3.4 oz Extrait De Parfum Spray
Anfar$43.6737 rev
Anfar London - Midnight Frost Intense by Anfar for Women - 3.4 oz Extrait De Parfum Spray
Anfar$28.4291 rev
ANFAR LONDON Midnight Frost Intense Pour Homme Perfume Extrait de Parfum for Men 3.4 fl oz Apple Lemon Plum Notes 100ml
ANFAR LONDON$34.66141 rev
Trending
90-day click momentumDisney Princess Belle Toddler Girl Dresses 2 Pack Yellow Ruffle Sleeve Costume & Casual Sleeveless Sundress Set Birthday Summer Outfits Clothes 4-5T
Disney$29.414.8★
Anfar Ma Belle for Women - 3.4 oz Extrait De Parfum Spray
Anfar$43.674.5★
ANFAR LONDON Midnight Frost Tangerine Eau de Parfum 100ml Dubai Perfume for Men Long Lasting Citrus Amber Musk Fragrance Luxury Arabian Cologne
ANFAR LONDON$39.694.5★
ANFAR LONDON Midnight Frost Intense Pour Homme Perfume Extrait de Parfum for Men 3.4 fl oz Apple Lemon Plum Notes 100ml
ANFAR LONDON$34.664.4★
Anfar London - Midnight Frost Intense by Anfar for Women - 3.4 oz Extrait De Parfum Spray
Anfar$28.424.4★
What buyers say about anfar
What buyers praise and complain about, mined from review topics.What buyers love
“Great fragrance”
“Well worth the money”
“Great quality”
“Perfect for the coming summer season”
“lasts a while”
“Love this for my top people this fits the bill”
“Soft”
“the bottle design is beautiful”
“is a big bottle great gift for my dad”
“it last long on skin”
What buyers complain about
“Smells too strong”
“A dupe for a very expensive work of art”
“Doesnt last long”
Top return reasons
Common questions
- Is anfar profitable to sell on Amazon United States?
- The niche generates $88K/yr across 5 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +27.4%. Flapen's verdict: Skip it (43/100).
- How competitive is the anfar niche?
- 3 brands and 26 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in anfar?
- Top complaints mined from reviews: Smell, Value For Money, Durability. The return rate is 0.1%.
- What does it cost to enter the anfar niche?
- Listings span $28.42–$43.67; the average listing price is $35.17 (sweet spot $15–$100). The average incumbent carries 163 reviews — the moat a new listing must climb.