Amika Velveteen Dream

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved +7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $220K a year.

Searches, last 12 months

114K

Growth, 90 days vs prior 90

+7.4%

Conversion, latest week

10.4%

Market size, estimated

$220Ka year

Peak month

November1.5× the quietest month

Top search term

smoothing shampoo25K searches a year

Listings sell for $18.62 on average, from $6.00 to $42.28. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $18.62 that is $5K to $9K a year per listing.

Average price

$18.62inside the $15 to $100 sweet spot

Price range

$6.00–$42.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

0.5%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #808 within Shampoo & Conditioner Sets. It carries 1,680 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#808in Shampoo & Conditioner Sets

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

1,680per listing

Listings tracked

17

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

82 months