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amika perk up plus dry shampoo

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 13Growth 51Conversion 81Competition 0Returns 100Price range 95Avg price 95Brand share 0Review moat 23Quality gap 62

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$29.25

avg listing price — sweet spot $15–$100

Price range

Incredible$17.82–$42.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Good+22.4%

90-day search growth — must beat 0% to launch

Review moat

Bad7,145

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$51K

$51K/yr · 21K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, amika perk up plus dry shampoo is a $51K/yr Amazon United States market (21K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Oct. Verdict: Skip it — 45/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

amika perk up plus dry shampoo market data

Units sold / yr
2K–3K
avg 250–500/product
Revenue / yr
$59K–$73K
units × avg price
Conversion rate
8.4%
Avg BSR
#16
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
54 months
Avg seller age
180 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Amika100%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +22.4% search growth over the last 90 days.
1K750Spike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Oct · busiest ÷ quietest = 1.6×

Top amika perk up plus dry shampoo search terms

  • amika perk up plus dry shampoo11K/yr
  • amika perk up plus4K/yr
  • perk up plus dry shampoo4K/yr
  • amika dry shampoo perk up plus1K/yr
All search terms

Top amika perk up plus dry shampoo products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%$10K40%$21K60%$31K80%$41K1K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

What buyers say about amika perk up plus dry shampoo

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry30%

“This is the best dry shampoo spray I have ever used”

Smell26%

“my hair smells good”

Quality-Overall10%

“Great Product”

Hair Growth5%

“It also gives my hair a lift and appears fuller”

Value For Money4%

“It is an affordable”

Ease Of Use2%

“Overall, it is easy to use and very effective”

Suitability Colored Hair2%

“Keeps my hair looking fresh”

Adhesion/Stickiness2%

“distributes evenly so you dont end up with powder spots showing”

Suitability Oily Skin2%

“Excellent for oily hair”

Absorbency1%

“Absorbs oil fast, adds volume, and actually makes your hair look clean again”

What buyers complain about

Value For Money23%

“Not a great value”

Smell13%

“I don't like the weird smell”

Durability10%

“Bottle stopped working after a few uses”

Ease Of Use8%

“Can't use product”

Quality-Overall5%

“Quality has gone down”

Residue4%

“I have not found one that doesnt leave a little residue”

Strength3%

“Not very effective”

Functionality-Overall3%

“It did not do anything for my hair”

Oily/Greasy2%

“Product did not fresh hair or minimize oil”

Hair Related2%

“it doesnt fully bring my hair back to a clean”

Common questions

Is amika perk up plus dry shampoo profitable to sell on Amazon United States?
The niche generates $51K/yr across 4 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +22.4%. Flapen's verdict: Skip it (45/100).
How competitive is the amika perk up plus dry shampoo niche?
1 brands and 3 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in amika perk up plus dry shampoo?
Top complaints mined from reviews: Value For Money, Smell, Durability. The return rate is 0.0%.
When does demand for amika perk up plus dry shampoo peak?
Demand peaks in Jul–Oct; the busiest month runs 1.6× the quietest.
What does it cost to enter the amika perk up plus dry shampoo niche?
Listings span $17.82–$42.96; the average listing price is $29.25 (sweet spot $15–$100). The average incumbent carries 7,145 reviews — the moat a new listing must climb.