Skip to content

Amika Perk Up Plus Dry Shampoo

a concentrated shelf (top 5 take 100% of clicks) — Amika Perk Up Plus Dry Shampoo doesn't clear our bar today.

Flapen Score

45
Skip it

Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48

Market size 13Growth 51Conversion 81Competition 0Returns 100Price range 95Avg price 95Brand share 0Review moat 23Quality gap 62
This niche Category average · 10,978 niches

Is Amika Perk Up Plus Dry Shampoo profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Amika Perk Up Plus Dry Shampoo is a $51K/yr Amazon United States market (21K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Oct. Verdict: Skip it — 45/100.

Amika Perk Up Plus Dry Shampoo: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +22.4% over the last 90 days and 8.4% of searches end in a purchase.

$51K

revenue / yr

Units sold / yr3K
Search volume / yr+22.4%21K
Conversion rate8.4%
Avg price$29.25

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers1 · 3
Top-5 product click share100%
Open market0%
Avg brand age54 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 4 products

Sponsored placement100%
New entrants (1y)1· 1 succeeded
Avg rating4.4★
Avg reviews7,145

Top Amika Perk Up Plus Dry Shampoo products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

$0$10K$21K$31K$41K1K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 flat

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Amika100%

Amika Perk Up Plus Dry Shampoo demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume21KCVR8.4%Products4Brands1Top 5 Brands100%OOS Rate0.0%Rating4.4★Reviews7,145Avg BSR#16
1K750Spike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Oct · busiest ÷ quietest = 1.6×

Top Amika Perk Up Plus Dry Shampoo search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • amika perk up plus dry shampoo11K/yr
  • amika perk up plus4K/yr
  • perk up plus dry shampoo4K/yr
  • amika dry shampoo perk up plus1K/yr

What reviews say buyers love and hate about Amika Perk Up Plus Dry Shampoo

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Moist/Dry30%

This is the best dry shampoo spray I have ever used

Smell26%

my hair smells good

Quality-Overall10%

Great Product

Hair Growth5%

It also gives my hair a lift and appears fuller

Value For Money4%

It is an affordable

What buyers complain about

73% of reviews
Value For Money23%

Not a great value

Smell13%

I don't like the weird smell

Durability10%

Bottle stopped working after a few uses

Ease Of Use8%

Can't use product

Quality-Overall5%

Quality has gone down

Common Amika Perk Up Plus Dry Shampoo questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Amika Perk Up Plus Dry Shampoo 45/100 on Amazon United States — Skip it. The niche generates $51K/yr across 4 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved +22.4% over the last 90 days.
Search demand for Amika Perk Up Plus Dry Shampoo on Amazon United States peaks in Jul–Oct, where the busiest month runs 1.6× the quietest.