Amika Flat Iron
FailShoppers spend an estimated $30K a year here, so Amika Flat Iron is a Fail.
- Flapen Score
- 36 / 100Ranks 9,802 of 10,978 Beauty & Personal Care niches · −12 vs the category median of 4836
- Market size
- $30K/yr32K searches / yr
- 90-day growth
- -13.1%search demand this quarter
- Competition
- 46%top-5 click share · 17 brands · 42 sellers
Flapen Score
Amika Flat Iron against its category
The dotted line is the Beauty & Personal Care average. Past it, Amika Flat Iron is stronger. Inside it, weaker.
Market
The Amika Flat Iron market on Amazon at a glance
Shoppers on Amazon United States searched for Amika Flat Iron 32K times last year and spent an estimated $30K. The top 5 brands take 66% of clicks. Demand peaks in Nov. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- -13.1%
- Conversion, latest week
- 1.2%
- Market size, estimated
- $30Ka year
- Peak month
- November1.6× the quietest month
- Top search term
- amika flat iron14K searches a year
02 · Price
A sale here is worth $78.86.
Listings sell for $78.86 on average, from $30.72 to $227.69. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $78.86 that is $0 to $8K a year per listing.
- Average price
- $78.86inside the $15 to $100 sweet spot
- Price range
- $30.72–$227.69
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$8K
- Returns
- 4.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #206 within Irons. It carries 4,832 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 97%
- Out of stock, average day
- 7.7%
- Average rank
- #206in Irons
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 4,832per listing
- Listings tracked
- 29
04 · Newcomers
2 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Amika Flat Iron products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ELLA BELLA Titanium Flat Iron Hair Straightener Large (with Infrared) Professional Straightening Iron Digital Display to Accurately Control Temperature As Featured in Good Housekeeping
- Price
- $69.05
- Rating
- 4.6/5
- Reviews
- 2,897
- Age
- 2y ago

ELLA BELLA Titanium Flat Iron Hair Straightener Slim (with Infrared) Professional Straightening Iron Digital Display to Accurately Control Temperature As Featured in Good Housekeeping
- Price
- $71.81
- Rating
- 4.6/5
- Reviews
- 182
- Age
- 1y ago

IG INGLAM Titanium Flat Iron Hair Straightener Curling Iron 1 Inch Infrared Negative Ionic Hair Straightener 11 Adjust Temp 250F to 450F Shiny Hair Dual Voltage 110-240V Gift Rose Gold
- Price
- $51.66
- Rating
- 4.4/5
- Reviews
- 791
- Age
- 2y ago

ELLA BELLA Slimline Hair Straightener with Infrared Technology | 2-in-1 Straightening & Curling | 10 Temp Settings | Portable Design
- Price
- $65.60
- Rating
- 4.6/5
- Reviews
- 149
- Age
- 1y ago

CONLWIN Flat Iron Hair Straightener 1.75 Infrared Ceramic Flat Iron 3-in-1 Straighten/Curl/Care 12 Temps & 3s Heat-Up for All Hair Types Negative Ions for Frizz-Free Dual Voltage for Travel
- Price
- $56.04
- Rating
- 4.6/5
- Reviews
- 53
- Age
- 5mo ago
Trending
estimated 90-day click momentum
CONLWIN Flat Iron Hair Straightener 1.75 Infrared Ceramic Flat Iron 3-in-1 Straighten/Curl/Care 12 Temps & 3s Heat-Up for All Hair Types Negative Ions for Frizz-Free Dual Voltage for Travel
- Price
- $56.04
- Rating
- 4.6/5
- Reviews
- 53
- Age
- 5mo ago

CHI G2 Titanium Infused Ceramic 1 Flat Iron Hair Straightener Digital Temperature Control Color-Coded Heat Settings for All Hair Types Fast Heat-Up & Smooth Frizz-Free Finish
- Price
- $92.02
- Rating
- 4.6/5
- Reviews
- 10,582
- Age
- 12y ago

ELLA BELLA Titanium Flat Iron Hair Straightener Slim (with Infrared) Professional Straightening Iron Digital Display to Accurately Control Temperature As Featured in Good Housekeeping
- Price
- $71.81
- Rating
- 4.6/5
- Reviews
- 182
- Age
- 1y ago

ELLA BELLA Titanium Flat Iron Hair Straightener Large (with Infrared) Professional Straightening Iron Digital Display to Accurately Control Temperature As Featured in Good Housekeeping
- Price
- $69.14
- Rating
- 4.6/5
- Reviews
- 2,897
- Age
- 2y ago

BaBylissPRO Nano Titanium Flat Iron Hair Straightener
- Price
- $87.62
- Rating
- 4.6/5
- Reviews
- 1,881
- Age
- 1y ago
Newest
by launch date
CONLWIN Flat Iron Hair Straightener 1.75 Infrared Ceramic Flat Iron 3-in-1 Straighten/Curl/Care 12 Temps & 3s Heat-Up for All Hair Types Negative Ions for Frizz-Free Dual Voltage for Travel
- Price
- $56.04
- Rating
- 4.6/5
- Reviews
- 53
- Age
- 5mo ago

SUTRA Ultra Violet Flat Iron - 1 Infrared & Blue Light Ceramic Flat Iron with Ionic Technology Digital Temp Control to 450F Floating Plates Dual Voltage Auto Shut Off Smooth Styling
- Price
- $113.67
- Rating
- 4.3/5
- Reviews
- 38
- Age
- 10mo ago

ANNLARY Hair Straightener 1.75 Inch Flat Iron with Infrared and Ionic Technology
- Price
- $43.43
- Rating
- 4.4/5
- Reviews
- 210
- Age
- 11mo ago

ELLA BELLA Titanium Flat Iron Hair Straightener Slim (with Infrared) Professional Straightening Iron Digital Display to Accurately Control Temperature As Featured in Good Housekeeping
- Price
- $71.81
- Rating
- 4.6/5
- Reviews
- 182
- Age
- 1y ago

TYMO Flat Iron Hair Straightener - Titanium Hair Straighteners for Women 1 Inch Professional Travel Flat Iron Portable Straightener and Curlers with 10s Heat Up 32 Temp Dual Voltage & LED Display
- Price
- $45.87
- Rating
- 4.5/5
- Reviews
- 877
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
42
Est. top-5 brand share
66%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 91%
Open market
29%
- ELLA BELLA38%
- IG INGLAM9%
- BaBylissPRO7%
- Remington6%
- CHI6%
- SUTRA5%
Demand
Amika Flat Iron search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.6×
Search terms
Top Amika Flat Iron search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- amika flat iron14K/yr
- infrared hair straightener11K/yr
- infrared straightener4K/yr
- amika flat iron hair straightener2K/yr
Reviews and returns
What reviews say buyers love and hate about Amika Flat Iron
We read the reviews and the return reasons for every product selling here.
“Not hot enough”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Amika Flat Iron questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









