Skip to content

Amika Blowout Babe Thermal Brush

Fail

The average product has 19,617 reviews to catch up to, so Amika Blowout Babe Thermal Brush is a Fail.

Flapen Score
43
43 / 100
Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 48
Market size
$145K/yr105K searches / yr
90-day growth
-14.1%search demand this quarter
Competition
57%top-5 click share · 10 brands · 59 sellers

Flapen Score

Amika Blowout Babe Thermal Brush against its category

The dotted line is the Beauty & Personal Care average. Past it, Amika Blowout Babe Thermal Brush is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Amika Blowout Babe Thermal Brush market on Amazon at a glance

Shoppers on Amazon United States searched for Amika Blowout Babe Thermal Brush 105K times last year and spent an estimated $145K. The top 5 brands take 92% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $145K a year.

Searches, last 12 months
105K
Growth, 90 days vs prior 90
-14.1%
Conversion, latest week
3.8%
Market size, estimated
$145Ka year
Peak month
December2.0× the quietest month
Top search term
thermal blowout brush34K searches a year

02 · Price

A sale here is worth $36.58.

Listings sell for $36.58 on average, from $16.81 to $94.54. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $36.58 that is $4K to $9K a year per listing.

Average price
$36.58inside the $15 to $100 sweet spot
Price range
$16.81–$94.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$4K–$9K
Returns
4.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #183 within Hair Brushes. It carries 19,617 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#183in Hair Brushes
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
19,617per listing
Listings tracked
26

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
36 months

Products

Top Amika Blowout Babe Thermal Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

59

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

57%

Top 20: 93%

Open market

5%

  • Brand 142%
  • Brand 219%
  • Brand 318%
  • Brand 48%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (4 brands, 5%)

Demand

Amika Blowout Babe Thermal Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Amika Blowout Babe Thermal Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • thermal blowout brush34K/yr
  • revlon curling brush13K/yr
  • amika blowout babe thermal brush11K/yr
  • blowout thermal brush15K/yr
  • heated blowout brush11K/yr
  • k&k thermal brush7K/yr
  • amika heated round brush3K/yr
  • k&k2K/yr
  • amika blowout babe2K/yr
  • revlon curling brush hair dryer2K/yr

Reviews and returns

What reviews say buyers love and hate about Amika Blowout Babe Thermal Brush

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Ease Of Use”
16%of negative reviews mention “Durability”
4.4%of orders come back
“Broke in 3 months”
A buyer, on “Durability”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Amika Blowout Babe Thermal Brush questions

Answered from the same tracked data.