alyssa ashley musk lotion
Worth a lookShows low returns (0.5%), but brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Great$20.21avg listing price — sweet spot $15–$100
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$6.93–$31.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,059.73avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.6%90-day search growth — must beat 0% to launch
Market size
Bad$87K$87K/yr · 63K searches
Brand share
Bad94%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, alyssa ashley musk lotion is a $87K/yr Amazon United States market (63K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Dec. Verdict: Worth a look — 51/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
alyssa ashley musk lotion market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $81K–$101K
- units × avg price
- Conversion rate
- 6.9%
- Avg BSR
- #1,378
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 69%
- Out of stock
- 6.6%
- Avg brand age
- 76 months
- Avg seller age
- 149 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
10 rising
Sellers
82
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
52%
Top 20: 94%
Open market
5%
- ALYSSA ASHLEY72%
- Alyssa Ashley8%
- Ashley7%
- The Body Shop4%
- Jergens2%
- Kiehl's2%
- Open — no brand owns it (4 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -1.6% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.8×
Top alyssa ashley musk lotion search terms
- alyssa ashley musk22K/yr
- musk lotion7K/yr
- musk body lotion7K/yr
- alyssa ashley musk perfume4K/yr
- musk by alyssa ashley6K/yr
- alyssa ashley musk oil7K/yr
- white musk lotion4K/yr
- alyssa ashley4K/yr
- musk lotion for women4K/yr
Top alyssa ashley musk lotion products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Alyssa Ashley Musk - Perfume for Men and Women with Citrus and Sicilian Bergamot - Long Lasting - Womens Fragrances - 3.4 oz EDT Spray
ALYSSA ASHLEY$19.554.4★4,835 rev
Alyssa Ashley Musk - Perfume for Men and Women with Citrus and Sicilian Bergamot - Long Lasting - Womens Fragrances - 3.4 oz Cologne Spray
ALYSSA ASHLEY$17.414.0★2,875 rev
Alyssa Ashley Musk Body Lotion - Lotion for Women and Men - Body Cream for Smooth Moisturized Skin - Citrus and Bergamot Top Notes - 25.3 oz
ALYSSA ASHLEY$21.704.6★3,058 rev
Alyssa Ashley Musk - Perfume for Men and Women with Citrus and Sicilian Bergamot - Long Lasting - Womens Fragrances - 6.8 oz EDT Spray
ALYSSA ASHLEY$29.114.4★4,835 rev
Alyssa Ashley Musk - Perfume Oil for Men and Women with Citrus and Sicilian Bergamot - Travel Size Perfume Mini Fragrances - 0.25 oz Parfum Oil
Alyssa Ashley$18.744.3★1,440 rev
Newest
by launch date
Kuumba Made Egyptian Musk Body Lotion Hydrating Daily Moisturizer with Shea Butter & Botanical Oils Vegan 6.75 Oz
Kuumba Made$12.69162 rev
Jergens Shea Fusion Warm Amber Scented Lotion Moisturizing Body Lotion with Shea Butter and Vitamin E 14 fl oz
Jergens$7.401,541 rev
The Body Shop White Musk Body Lotion | Floral & Clean Scented Skin Cream with Cruelty Free Musk | Softens Dry Skin 250 ml / 8.4 oz
The Body Shop$23.4948 rev
San Francisco Soap Company Btch Bar Body Lotion - Sweet Musk (6 Oz) | for Her | No Harmful Chemicals - Good for all Skin Types - Made in the USA |
San Francisco Soap Company$9.7911 rev
Alyssa Ashley Musk Hand and Body Moisturizer - Lotion for Women - Body Cream for Smooth Moisturized Skin - Citrus and Sicilian Bergamot - 10 oz
ALYSSA ASHLEY$13.29144 rev
Trending
90-day click momentumJergens Shea Fusion Warm Amber Scented Lotion Moisturizing Body Lotion with Shea Butter and Vitamin E 14 fl oz
Jergens$7.404.6★
KUNDAL Honey & Macadamia K Beauty Body Lotion Baby Powder 16.9 Fl Oz - Deep Hydration Gentle-Feeling Skin Care Aloe Vera Moisturizing Hypoallergenic (A. White Musk)
KUNDAL$17.264.4★
San Francisco Soap Company Btch Bar Body Lotion - Sweet Musk (6 Oz) | for Her | No Harmful Chemicals - Good for all Skin Types - Made in the USA |
San Francisco Soap Company$9.794.2★
ALYSSA ASHLEY Musk Perfume Oil 0.25 oz (7.5 ml) (U)
ALYSSA ASHLEY$25.314.8★
Alyssa Ashley Musk - Perfume Oil for Men and Women with Citrus and Sicilian Bergamot - Travel Size Perfume Mini Fragrances - 0.25 oz Parfum Oil
Alyssa Ashley$18.744.3★
What buyers say about alyssa ashley musk lotion
What buyers praise and complain about, mined from review topics.What buyers love
“Clean smell”
“Excellent moisturizer”
“My skin is so soft”
“Overall good lotion”
“Affordable”
“Moisturizes my skin”
“Overall it does absorb well”
“I love the creamy texture”
“feels amazing on the skin”
“This lotion is lightweight”
What buyers complain about
“Very odd smell”
“it does not hydrate”
“Better price and definitely a better product”
“mine came without the pump”
“Nothing like the oil”
“it does't last at all”
“Very thick”
“Nozzle defective”
“Smells bad watery lotion”
“this is a little too strong”
Top return reasons
Common questions
- Is alyssa ashley musk lotion profitable to sell on Amazon United States?
- The niche generates $87K/yr across 26 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -1.6%. Flapen's verdict: Worth a look (51/100).
- How competitive is the alyssa ashley musk lotion niche?
- 10 brands and 82 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in alyssa ashley musk lotion?
- Top complaints mined from reviews: Smell, Moist/Dry, Value For Money. The return rate is 0.5%.
- When does demand for alyssa ashley musk lotion peak?
- Demand peaks in Dec; the busiest month runs 1.8× the quietest.
- What does it cost to enter the alyssa ashley musk lotion niche?
- Listings span $6.93–$31.36; the average listing price is $20.21 (sweet spot $15–$100). The average incumbent carries 2,060 reviews — the moat a new listing must climb.