Aloe Vera Oil
FailDemand is soft, at -17.3% this quarter, so Aloe Vera Oil is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $126K/yr128K searches / yr
- 90-day growth
- -17.3%search demand this quarter
- Competition
- 70%top-5 click share · 10 brands · 17 sellers
Flapen Score
Aloe Vera Oil against its category
The dotted line is the Beauty & Personal Care average. Past it, Aloe Vera Oil is stronger. Inside it, weaker.
Market
The Aloe Vera Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Aloe Vera Oil 128K times last year and spent an estimated $126K. The top 5 brands take 86% of clicks. Demand peaks in Sep. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 6.2% of those searches ended in a purchase.
Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $126K a year.
- Searches, last 12 months
- 128K
- Growth, 90 days vs prior 90
- -17.3%
- Conversion, latest week
- 6.2%
- Market size, estimated
- $126Ka year
- Peak month
- September1.4× the quietest month
- Top search term
- aloe vera oil52K searches a year
02 · Price
A sale here is worth $15.98.
Listings sell for $15.98 on average, from $6.77 to $36.93. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $15.98 that is $4K to $8K a year per listing.
- Average price
- $15.98inside the $15 to $100 sweet spot
- Price range
- $6.77–$36.93
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$8K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #979 within Oils. It carries 6,068 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 94%
- Out of stock, average day
- 5.9%
- Average rank
- #979in Oils
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 6,068per listing
- Listings tracked
- 17
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Aloe Vera Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
17
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
11%
- Brand 128%
- Brand 220%
- Brand 318%
- Brand 415%
- Brand 55%
- Brand 64%
- Open — no brand owns it (4 brands, 11%)
Demand
Aloe Vera Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 1.4×
Search terms
Top Aloe Vera Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- aloe vera oil52K/yr
- aloe vera oil for skin34K/yr
- aloe vera oil for hair16K/yr
- aloe oil12K/yr
- aloe vera hair oil5K/yr
- aloe vera oil organic3K/yr
- aloe oil for hair3K/yr
- aloe oil for skin3K/yr
Reviews and returns
What reviews say buyers love and hate about Aloe Vera Oil
We read the reviews and the return reasons for every product selling here.
“Skin rash”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Aloe Vera Oil questions
Answered from the same tracked data.









