Skip to content
58

almond oil

Worth a look

Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 96Growth 16Conversion 96Competition 51Returns 97Price range 52Avg price 62Brand share 50Review moat 17Quality gap 24

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Market size

Incredible$3.6M

$3.6M/yr · 2.1M searches

Conversion

Incredible13.0%

search→purchase rate — share of searches ending in a sale

Avg price

Good$13.46

avg listing price — sweet spot $15–$100

Price range

Good$4.08–$26.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad18,685.73

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-18.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, almond oil is a $3.6M/yr Amazon United States market (2.1M searches/yr). The top 5 brands hold 75% of demand. Verdict: Worth a look — 58/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

almond oil market data

Units sold / yr
200K–250K
avg 10,000–12,500/product
Revenue / yr
$2.7M–$3.4M
units × avg price
Conversion rate
13.0%
Avg BSR
#100
Page quality
0%
Prime
100%
Sponsored
77%
Out of stock
4.2%
Avg brand age
72 months
Avg seller age
137 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

49

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

54%

Top 20: 98%

Open market

19%

  • Handcraft Blends25%
  • NOW Foods23%
  • PURA D'OR13%
  • Essentially KateS7%
  • Brooklyn Botany6%
  • Naturevibe Botanicals6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -18.3% search growth over the last 90 days.
50K30KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top almond oil search terms

  • almond oil717K/yr
  • sweet almond oil493K/yr
  • almond oil for skin180K/yr
  • sweet almond oil for skin108K/yr
  • aceite de almendras para la piel124K/yr
  • almond oil for hair68K/yr
  • sweet almond oil organic52K/yr
  • organic almond oil45K/yr
  • almond body oil44K/yr
  • organic sweet almond oil33K/yr
All search terms

Top almond oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$180K10%$361K15%$541K20%$722K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

What buyers say about almond oil

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“The quality of the oil is good”

Moist/Dry13%

“Fantastic moisturizer”

Smell12%

“LOVE THE SMELL”

Soft Feel7%

“Soft skin”

Value For Money6%

“Value for money”

Oily/Greasy5%

“absorbs well without leaving a heavy or greasy feeling”

Absorbency4%

“Easily absorbed”

Suitability Combination Skin3%

“good for your skin”

Suitability Oily Skin3%

“The oil feels nice on the skin”

Advertised Vs Actual Product3%

“As described”

What buyers complain about

Smell43%

“Unpleasant smell”

Oily/Greasy6%

“It is very oily”

Leak-Proof5%

“Leaking oil”

Motor Power3%

“The pump portion on the bottle didnt work”

Size-Overall3%

“Bottle is to big”

Advertised Vs Actual Product3%

“very deceiving”

Allergies2%

“I always had very dry, itchy skin and did not anticipate it would change”

Color2%

“Color is off”

Quality-Overall2%

“Poor Quality Pump”

Thickness1%

“the oil is not this thick as if it for car”

Top return reasons

Smell32%
Leak-Proof22%
Advertised Vs Actual Product8%
Oily/Greasy7%
Size-Overall7%
Motor Power7%
Value For Money3%
Defective Material/Parts2%
Functionality-Overall1%
Product Condition1%

Common questions

Is almond oil profitable to sell on Amazon United States?
The niche generates $3.6M/yr across 22 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -18.3%. Flapen's verdict: Worth a look (58/100).
How competitive is the almond oil niche?
16 brands and 49 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in almond oil?
Top complaints mined from reviews: Smell, Oily/Greasy, Leak-Proof. The return rate is 0.7%.
When does demand for almond oil peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the almond oil niche?
Listings span $4.08–$26.97; the average listing price is $13.46 (sweet spot $15–$100). The average incumbent carries 18,686 reviews — the moat a new listing must climb.