almond lotion
Worth a lookShows low returns (0.4%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible14.4%search→purchase rate — share of searches ending in a sale
Market size
Incredible$2.6M$2.6M/yr · 2.0M searches
Price range
Okay$6.25–$19.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+6.1%90-day search growth — must beat 0% to launch
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$9.21avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad13,231.44avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, almond lotion is a $2.6M/yr Amazon United States market (2.0M searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
almond lotion market data
- Units sold / yr
- 250K–300K
- avg 15,000–20,000/product
- Revenue / yr
- $2.3M–$2.8M
- units × avg price
- Conversion rate
- 14.4%
- Avg BSR
- #146
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 0.0%
- Avg brand age
- 67 months
- Avg seller age
- 126 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
1 flat
Sellers
32
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
0%
- Jergens100%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +6.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top almond lotion search terms
- jergens lotion1.2M/yr
- jergens cherry almond lotion185K/yr
- jergens230K/yr
- jergens body lotion59K/yr
- cherry lotion51K/yr
- cherry almond lotion30K/yr
- lotion jergens31K/yr
- jergens lotion cherry almond26K/yr
- jergens cherry almond20K/yr
- jergens original scent cherry almond13K/yr
Top almond lotion products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Jergens Original Scent Dry Skin Body Lotion Hand and Body Moisturizer Cherry Almond Essence Dermatologist Tested 32 Oz
Jergens$9.944.8★23,896 rev
Jergens Ultra Healing Dry Skin Lotion Hand and Body Moisturizer for Quick Absorption into Extra Dry Skin with Hydralucence Blend Vitamins C E and B5 White 32oz
Jergens$10.214.8★45,431 rev
Jergens Ultra Healing Dry Skin Moisturizer White 21 Fl Oz
Jergens$6.844.8★45,431 rev
Jergens Shea Fusion Vanilla Crush Body Lotion for Dry Skin Moisturizing Body Lotion with Shea Butter and Vitamin E 14 fl oz
Jergens$7.424.5★1,845 rev
Jergens Shea Fusion Tropical Escape Body Lotion Scented Lotion Moisturizing Body Lotion made with Shea Butter and Vitamin E 14 fl oz
Jergens$7.264.7★513 rev
Newest
by launch dateJergens Shea Fusion Tropical Escape Body Lotion Scented Lotion Moisturizing Body Lotion made with Shea Butter and Vitamin E 14 fl oz
Jergens$7.26513 rev
Jergens Shea Fusion Warm Amber Scented Lotion Moisturizing Body Lotion with Shea Butter and Vitamin E 14 fl oz
Jergens$7.401,541 rev
Jergens Cherry Almond Lotion Bursts Squishy Heart-Shaped Moisturizer Bursts Gifts for Teen Girls or Boys 38 Ct
Jergens$7.411,805 rev
Jergens Shea Fusion Lavender Dreams Body Lotion Scented Lotion Moisturizer with Shea Butter and Vitamin E 14 Fl Oz
Jergens$7.29977 rev
Jergens Shea Fusion Vanilla Crush Body Lotion for Dry Skin Moisturizing Body Lotion with Shea Butter and Vitamin E 14 fl oz
Jergens$7.421,845 rev
Trending
90-day click momentumJergens Shea Fusion Tropical Escape Body Lotion Scented Lotion Moisturizing Body Lotion made with Shea Butter and Vitamin E 14 fl oz
Jergens$7.264.7★
Jergens Original Scent Dry Skin Body Lotion Hand and Body Moisturizer Cherry Almond Essence Dermatologist Tested 32 Oz
Jergens$9.944.8★
Jergens Ultra Healing Dry Skin Moisturizer White 21 Fl Oz
Jergens$6.844.8★
Jergens Hydrating Coconut Body Lotion Hand and Body Moisturizer Infused with Coconut Oil Hydrates Dry Skin Instantly Dermatologist Tested 16.8 oz
Jergens$7.404.7★
Jergens Soothing Aloe Body Lotion Aloe Vera Body and Hand Moisturizer Illuminating Hydralucence Blend with Cucumber Extract Dermatologist Tested 21 Oz
Jergens$7.264.8★
What buyers say about almond lotion
What buyers praise and complain about, mined from review topics.What buyers love
“Fresh scent”
“Super hydrating”
“Keeps my skin soft”
“Excellent Price”
“Fun good quality lotion”
“help my dry skin”
“Absorbs well,”
“works good with my sensitive skin”
“Good texture”
“Lightweight and smells great”
What buyers complain about
“they smell weird”
“Non moisturizing”
“Pump issues”
“Very small”
“Not worth the cost”
“There is a slight leak”
“Didn't like the texture”
“Needs to be thicker”
“Its not an ultra heavy treatment for extremely dry skin”
“It breaks up”
Top return reasons
Common questions
- Is almond lotion profitable to sell on Amazon United States?
- The niche generates $2.6M/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +6.1%. Flapen's verdict: Worth a look (50/100).
- How competitive is the almond lotion niche?
- 1 brands and 32 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in almond lotion?
- Top complaints mined from reviews: Smell, Moist/Dry, Motor Power. The return rate is 0.4%.
- When does demand for almond lotion peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the almond lotion niche?
- Listings span $6.25–$19.48; the average listing price is $9.21 (sweet spot $15–$100). The average incumbent carries 13,231 reviews — the moat a new listing must climb.