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Alcohol Free Perfume

Fail

Demand is soft, at -31.9% this quarter, so Alcohol Free Perfume is a Fail.

Flapen Score
46
46 / 100
Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 48
Market size
$102K/yr202K searches / yr
90-day growth
-31.9%search demand this quarter
Competition
59%top-5 click share · 11 brands · 486 sellers

Flapen Score

Alcohol Free Perfume against its category

The dotted line is the Beauty & Personal Care average. Past it, Alcohol Free Perfume is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Alcohol Free Perfume market on Amazon at a glance

Shoppers on Amazon United States searched for Alcohol Free Perfume 202K times last year and spent an estimated $102K. The top 5 brands take 92% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -31.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.

Searches, last 12 months
202K
Growth, 90 days vs prior 90
-31.9%
Conversion, latest week
3.1%
Market size, estimated
$102Ka year
Top search term
tree hut body spray51K searches a year

02 · Price

A sale here is worth $16.17.

Listings sell for $16.17 on average, from $3.68 to $47.34. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $16.17 that is $4K to $8K a year per listing.

Average price
$16.17inside the $15 to $100 sweet spot
Price range
$3.68–$47.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

46% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #376 within Women's. It carries 1,481 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
46%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#376in Women's
Average rating
4.20 starsAmazon United States average 4.42 stars
Average reviews
1,481per listing
Listings tracked
26

04 · Newcomers

7 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
7Amazon's first-year sales bar
Average brand age
59 months

Products

Top Alcohol Free Perfume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

486

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

59%

Top 20: 93%

Open market

7%

  • Brand 181%
  • Brand 23%
  • Brand 33%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (5 brands, 7%)

Demand

Alcohol Free Perfume search demand

Weekly searches over the year. Pick a range.

4K3KSpike '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Alcohol Free Perfume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tree hut body spray51K/yr
  • tree hut perfume24K/yr
  • tree hut spray18K/yr
  • alcohol free perfume12K/yr
  • tree hut body mist15K/yr
  • hard feelings perfume8K/yr
  • alcohol free perfume for women10K/yr
  • tree hut mist9K/yr
  • organic non toxic perfume5K/yr
  • natural perfume non toxic4K/yr

Reviews and returns

What reviews say buyers love and hate about Alcohol Free Perfume

We read the reviews and the return reasons for every product selling here.

72%of positive reviews mention “Smell”
59%of negative reviews mention “Smell”
0.3%of orders come back
“Chemical Smell”
A buyer, on “Smell”59% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Alcohol Free Perfume questions

Answered from the same tracked data.