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Airycute Lash Clusters

Fail

Demand is soft, at -51.8% this quarter, so Airycute Lash Clusters is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$250K/yr613K searches / yr
90-day growth
-51.8%search demand this quarter
Competition
71%top-5 click share · 8 brands · 10 sellers

Flapen Score

Airycute Lash Clusters against its category

The dotted line is the Beauty & Personal Care average. Past it, Airycute Lash Clusters is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Airycute Lash Clusters market on Amazon at a glance

Shoppers on Amazon United States searched for Airycute Lash Clusters 613K times last year and spent an estimated $250K. The top 5 brands take 86% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 613K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -51.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $250K a year.

Searches, last 12 months
613K
Growth, 90 days vs prior 90
-51.8%
Conversion, latest week
2.5%
Market size, estimated
$250Ka year
Top search term
airycute lash clusters364K searches a year

02 · Price

A sale here is worth $16.35.

Listings sell for $16.35 on average, from $8.97 to $29.12. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $16.35 that is $4K to $8K a year per listing.

Average price
$16.35inside the $15 to $100 sweet spot
Price range
$8.97–$29.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #449 within Makeup Brushes & Tools. It carries 281 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.5%
Average rank
#449in Makeup Brushes & Tools
Average rating
4.10 starsAmazon United States average 4.42 stars
Average reviews
281per listing
Listings tracked
13

04 · Newcomers

10 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
10Amazon's first-year sales bar
Average brand age
18 months

Products

Top Airycute Lash Clusters products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

10

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

8%

  • Brand 133%
  • Brand 222%
  • Brand 316%
  • Brand 48%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (2 brands, 8%)

Search terms

Top Airycute Lash Clusters search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • airycute lash clusters364K/yr
  • airy cute lash clusters27K/yr
  • airycute lash clusters eyelash extensions17K/yr
  • glosa lash clusters17K/yr
  • viva lash clusters10K/yr
  • aircute lash clusters9K/yr
  • airy cute lashes37K/yr
  • airycute lash clusters kit56K/yr
  • airycute lash6K/yr
  • airycute lashes9K/yr

Reviews and returns

What reviews say buyers love and hate about Airycute Lash Clusters

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Eyelash Quality”
22%of negative reviews mention “Adhesion/Stickiness”
1.0%of orders come back
“I hate the glue”
A buyer, on “Adhesion/Stickiness”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Airycute Lash Clusters questions

Answered from the same tracked data.