Is ahava face moisturizer profitable to sell on Amazon United States?

The niche generates $99K/yr across 16 tracked products. 90-day search growth is -17.3%. Flapen's verdict: Skip it (42/100).

How competitive is the ahava face moisturizer niche?

1 brands and 4 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in ahava face moisturizer?

Top complaints mined from reviews: Symptom Reduction, Smell, Texture/Consistency-Overall. The return rate is 2.0%.

When does demand for ahava face moisturizer peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the ahava face moisturizer niche?

Listings span $31.32–$88.28; the average listing price is $63.28 (sweet spot $15–$100). The average incumbent carries 200 reviews — the moat a new listing must climb.

ahava face moisturizer

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Price range

Incredible$31.32–$88.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great200.25

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$63.28

avg listing price — sweet spot $15–$100

Returns

Good2.0%

return rate — above 5% kills the launch gate

Conversion

Good6.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$99K

$99K/yr · 24K searches

Competition

Bad75%

top-5 click share — a locked-up shelf

Growth

Bad-17.3%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon United States niche tracking, ahava face moisturizer is a $99K/yr Amazon United States market (24K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 42/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

ahava face moisturizer market data

Units sold / yr: 2K–2K; avg 100–250/product
Revenue / yr: $95K–$127K; units × avg price
Conversion rate: 6.7%
Avg BSR: #3,389
Page quality: 0%
Prime: 100%
Sponsored: 88%
Out of stock: 20.0%
Avg brand age: 73 months
Avg seller age: 143 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

AHAVA100%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -17.3% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top ahava face moisturizer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

AHAVA Time To Hydrate Night Replenisher Normal To Dry Skin - Rich & Velvety Cream for Deep Hydration Fight Overnight Dehydration & Reinforce Skin Barrier with Osmoter Jojoba & Vitamin E 1.7 Fl.Oz

AHAVA$47.334.7★361 rev

AHAVA Essential Day Moisturizer Combination Skin - Essential Daily Hydrating Facial & Neck Cream Anti-Aging & Smoothing Effect Enriched with Osmoter Aloe Vera Allantoin & Vitamin E 1.7 Fl.Oz

AHAVA$48.724.6★432 rev

AHAVA Extreme Day Cream - Silky Soft Reduces Wrinkles Firms & Strengthens Skin Enriched with Patented Extreme Complex Exclusive Dead Sea Osmoter Peptides Hyaluronic Acid & Resveratrol 1.7 Fl.Oz

AHAVA$70.014.5★383 rev

AHAVA Time To Hydrate Active Moisture Gel Cream Advanced Skin Conditioner - Ultra Fresh Moisture Suspending Gel-Cream for Rejuvenation Instant Hydration & Vitality Combats Dehydration 1.7 Fl.Oz

AHAVA$38.214.3★107 rev

AHAVA Hydration Cream Mask - Replenishes Fights Dehydration Calms & Enhances Smoothness Enriched by Exclusive Dead Sea Osmoter & Mud Pentavitin Vitamin E Shea Butter & Hyaluronic Acid 3.4 Fl.Oz

AHAVA$31.324.8★398 rev

Newest

by launch date

AHAVA Firming MultiVitamin Day Cream SPF 30 - Enriched with Dimethicone Niacinamide Panthenol Vitamin E & Osmoter Blend of Dead Sea Minerals for Enhanced Firmness Luminosity Radiance 1.7 Fl Oz

AHAVA$71.0036 rev

3y ago

AHAVA Hyaluronic Acid 24/7 Cream - Long-lasting hydration from inside & out boosts hydration softening & refining skins texture long-term wrinkle prevention with Osmoter ATPeptides 1.7 Fl.Oz

AHAVA$50.9564 rev

3y ago

AHAVA Extreme Lotion Daily Firmness & Protection Broad Spectrum SPF30 - Lightweight Moisturizing All-Day Hydration & UVA/B Protection Enriched with Osmoter Goji Berry & Iceland Moss 1.7 Fl.Oz

AHAVA$78.1852 rev

6y ago

AHAVA Osmoter Concentrate Smoothing Cream - Rich Gel-Cream to Boost Skins Youthfulness & Texture Improves Elasticity & Radiance Easy Absorption with Exclusive Osmoter X6 & Jojoba Oil 1.7 Fl.Oz

AHAVA$80.2144 rev

11y ago

AHAVA Apple of Sodom Advanced Deep Wrinkle Smoothing & Firming Cream - Targets Age-Related Wrinkles & Restores Volume includes exclusive Osmoter & ATPeptide 1.7 Fl.Oz

AHAVA$86.5218 rev

11y ago

What buyers say about ahava face moisturizer

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry31%

“Best moisturizer ever”

Quality-Overall18%

“Great effective product”

Smell13%

“it has a light pleasant fragrance”

Value For Money9%

“the only thing that would make this better is a lower price”

Absorbency8%

“It just absorbs immediately”

Suitability Oily Skin5%

“It helps stay moisturized without being oily”

Wrinkle5%

“see visible decline in forehead wrinkles”

Soft Feel5%

“Makes my makeup go on smooth”

Oily/Greasy2%

“It helps stay moisturized without being oily”

What buyers complain about

Symptom Reduction25%

“No results”

Smell25%

“Smells bad”

Texture/Consistency-Overall13%

“it is much firmer texture”

Color13%

“more of a white color”

Oily/Greasy13%

“Heavy greasy cream”

Top return reasons

Advertised Vs Actual Product38%

Product Condition17%

Smell14%

Moist/Dry8%

Value For Money4%

Skin Health4%

Functionality-Overall3%

Suitability Dry Skin3%

Wrinkles2%

Texture/Consistency-Overall2%

Common questions

Is ahava face moisturizer profitable to sell on Amazon United States?: The niche generates $99K/yr across 16 tracked products. 90-day search growth is -17.3%. Flapen's verdict: Skip it (42/100).
How competitive is the ahava face moisturizer niche?: 1 brands and 4 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in ahava face moisturizer?: Top complaints mined from reviews: Symptom Reduction, Smell, Texture/Consistency-Overall. The return rate is 2.0%.
When does demand for ahava face moisturizer peak?: Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the ahava face moisturizer niche?: Listings span $31.32–$88.28; the average listing price is $63.28 (sweet spot $15–$100). The average incumbent carries 200 reviews — the moat a new listing must climb.