After Shave Oil
After Shave Oil shows low returns (0.7%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Flapen Score
Top 29% of 10,978 Beauty & Personal Care niches · +4 vs the category median of 48
Is After Shave Oil profitable on Amazon?
According to Flapen's Amazon United States niche tracking, After Shave Oil is a $1.8M/yr Amazon United States market (2.1M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Apr. Verdict: Worth a look — 52/100.
After Shave Oil: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -3.0% over the last 90 days and 2.9% of searches end in a purchase.
$1.8M
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 14 products
Top After Shave Oil products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Truly Beauty Soft Serve After Shave Oil | Hydrating Treatment for Ingrowns & Irritation | Peptides Hyaluronic Acid & Strawberry Extract | Soothes & Smooths Skin | Strawberry Vanilla Scent (3.1 Fl Oz)
- Price
- $29.97
- Rating
- 4.5/5
- Reviews
- 4,790
- Age
- 1y ago
Truly Beauty Smooth Legend After Shave Serum | Reduces Bumps KP & Strawberry Skin | Hydrating Treatment with Peptides Hyaluronic Acid & Aloe Extract | Smooths & Calms Skin (3.1 Fl Oz)
- Price
- $30.33
- Rating
- 4.4/5
- Reviews
- 1,891
- Age
- 1y ago
Truly Beauty Glazed Donut After Shave Oil - Razor Bumps Treatment for Women Razor Bump and Ingrown Hair Treatment for Bikini Area - 3.1 OZ
- Price
- $30.93
- Rating
- 4.5/5
- Reviews
- 4,790
- Age
- 4y ago
Truly Beauty Ultimate Smooth Legend Shave Set | 3-Step Kit with Body Scrub Shave Butter After Shave Oil Razor & Fuzzy Bag | Prevents Ingrowns & Redness | Soothing Shave Kit for Smooth Skin (5 Pc)
- Price
- $77.57
- Rating
- 4.4/5
- Reviews
- 221
- Age
- 1y ago
Truly Beauty Jelly Booster Pigment Body Potion | Dark Spot & Discoloration Treatment for Body | Pomegranate Extract & Vitamin B12 | Hydrates Smooths & Helps Fade Acne Scars for Even Skin (3.1 fl oz)
- Price
- $30.88
- Rating
- 4.2/5
- Reviews
- 1,046
- Age
- 4y ago
Trending
90-day click momentum
Truly Beauty Brightening Body Serum | Dark Spot Corrector with Vitamin C & Tranexamic Acid | Helps Fade Hyperpigmentation Dark Spots & Uneven Skin Tone | Clinical Strength Formula
- Price
- $14.91
- Rating
- 4.3/5
- Reviews
- 69
- Age
- 6mo ago
Truly Beauty Glass Skin After Shave Oil
- Price
- $28.49
- Rating
- 4.5/5
- Reviews
- 4,790
- Age
- 1y ago
Tree Hut Coco Colada After Shave Serum Helps Keep Skin Smooth & Soothed After Shaving Sensitive 4.3 Fl Oz
- Price
- $10.90
- Rating
- 4.6/5
- Reviews
- 1,426
- Age
- 2y ago
Truly Unicorn Fruit Aluminum Free Deodorant | Cotton Candy Scent | Natural Deodorant for Brighter and Smoother Underarms - 3 Oz
- Price
- $17.29
- Rating
- 3.9/5
- Reviews
- 637
- Age
- 1y ago
Truly Beauty Ultimate Smooth Legend Shave Set | 3-Step Kit with Body Scrub Shave Butter After Shave Oil Razor & Fuzzy Bag | Prevents Ingrowns & Redness | Soothing Shave Kit for Smooth Skin (5 Pc)
- Price
- $77.57
- Rating
- 4.4/5
- Reviews
- 221
- Age
- 1y ago
Newest
by launch dateTruly Beauty Brightening Body Serum | Dark Spot Corrector with Vitamin C & Tranexamic Acid | Helps Fade Hyperpigmentation Dark Spots & Uneven Skin Tone | Clinical Strength Formula
- Price
- $14.91
- Rating
- 4.3/5
- Reviews
- 69
- Age
- 6mo ago
Truly Cherry Baby Luxury Body Oil
- Price
- $32.55
- Rating
- 4.4/5
- Reviews
- 428
- Age
- 1y ago
Truly Beauty Soft Serve After Shave Plump Cream | Hydrating & Plumping Cream for Post-Shave Smoothness | With Hyaluronic Acid & Peptides for Firm Youthful Skin | Strawberry Vanilla & Amber Scent
- Price
- $29.26
- Rating
- 4.5/5
- Reviews
- 157
- Age
- 1y ago
Truly Unicorn Fruit Aluminum Free Deodorant | Cotton Candy Scent | Natural Deodorant for Brighter and Smoother Underarms - 3 Oz
- Price
- $17.29
- Rating
- 3.9/5
- Reviews
- 637
- Age
- 1y ago
Truly Beauty Ultimate Smooth Legend Shave Set | 3-Step Kit with Body Scrub Shave Butter After Shave Oil Razor & Fuzzy Bag | Prevents Ingrowns & Redness | Soothing Shave Kit for Smooth Skin (5 Pc)
- Price
- $77.57
- Rating
- 4.4/5
- Reviews
- 221
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
Brands
2 falling
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
0%
- Truly98%
- Tree Hut2%
After Shave Oil demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb, Apr · busiest ÷ quietest = 3.9×
Top After Shave Oil search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- truly1.2M/yr
- truly beauty205K/yr
- truly oil81K/yr
- after shave oil97K/yr
- truly after shave oil226K/yr
- aceite truly48K/yr
- after shave oil women53K/yr
- soft serve after shave oil50K/yr
- truly soft serve15K/yr
- truly beauty products22K/yr
What reviews say buyers love and hate about After Shave Oil
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“soft smell”
“Better than some other”
“my skin feels so much softer”
“it has a soft hydration”
“No irritation”
What buyers complain about
64% of reviews“Does not smell good”
“Doesnt work”
“Not worth the price”
“I actually feel like Im allergic to it”
“did not last at all”
After Shave Oil return rate & reasons
Why buyers send it back, as a share of all return requests.
0.7%
Return rate
13%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common After Shave Oil questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
