African Black Soap Shampoo
MaybeAn estimated 0.6% of orders come back. But the top 5 brands take 100% of clicks, so African Black Soap Shampoo is a Maybe.
- Flapen Score
- 50 / 100Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 4850
- Market size
- $54K/yr42K searches / yr
- 90-day growth
- +97.3%search demand this quarter
- Competition
- 65%top-5 click share · 3 brands · 636 sellers
Flapen Score
African Black Soap Shampoo against its category
The dotted line is the Beauty & Personal Care average. Past it, African Black Soap Shampoo is stronger. Inside it, weaker.
Market
The African Black Soap Shampoo market on Amazon at a glance
Shoppers on Amazon United States searched for African Black Soap Shampoo 42K times last year and spent an estimated $54K. All 3 brands take every click. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 6.6% of those searches ended in a purchase.
Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +97.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.
- Searches, last 12 months
- 42K
- Growth, 90 days vs prior 90
- +97.3%
- Conversion, latest week
- 6.6%
- Market size, estimated
- $54Ka year
- Peak month
- September2.1× the quietest month
- Top search term
- alaffia soap8K searches a year
02 · Price
A sale here is worth $19.53.
Listings sell for $19.53 on average, from $6.15 to $34.32. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $19.53 that is $0 to $2K a year per listing.
- Average price
- $19.53inside the $15 to $100 sweet spot
- Price range
- $6.15–$34.32
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
59% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #1,073 within Cleansers. It carries 5,224 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 59%
- Prime listings
- 100%
- Out of stock, average day
- 9.1%
- Average rank
- #1,073in Cleansers
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 5,224per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top African Black Soap Shampoo products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Alaffia Authentic African Black Soap Unscented 2-Pack All-in-One Moisturizing Cleanser for Face Hands Body & Hair 32 Oz Ea
- Price
- $33.75
- Rating
- 4.5/5
- Reviews
- 10,397
- Age
- 4y ago

Alaffia Authentic African Black Soap Eucalyptus Tea Tree 2-Pack All-in-One Moisturizing Cleanser for Face Hands Body & Hair 32 Oz Ea
- Price
- $34.32
- Rating
- 4.5/5
- Reviews
- 10,397
- Age
- 4y ago

Alaffia Unscented Authentic African Black Soap 5 Oz
- Price
- $8.29
- Rating
- 4.5/5
- Reviews
- 89
- Age
- 6y ago

Alaffia - Authentic African Black Soap All-in-One Body Wash Shampoo and Shaving Soap For All Skin and Hair Types Fair Trade No Parabens Non-GMO No SLS Peppermint 16 Ounce
- Price
- $16.00
- Rating
- 4.3/5
- Reviews
- 165
- Age
- 12y ago

Alaffia African Black Soap Liquid Peppermint (32 Oz) + Eucalyptus Tea Tree (2 Oz) All-in-One Moisturizing Cleanser for Face Hands Body & Hair
- Price
- $33.07
- Rating
- 4.5/5
- Reviews
- 10,397
- Age
- 4y ago
Trending
estimated 90-day click momentum
Alaffia African Black Soap Liquid Peppermint (32 Oz) + Eucalyptus Tea Tree (2 Oz) All-in-One Moisturizing Cleanser for Face Hands Body & Hair
- Price
- $33.07
- Rating
- 4.5/5
- Reviews
- 10,397
- Age
- 4y ago

Alaffia Authentic African Black Soap Triple Milled Long-Lasting and Ultra-Moisturizing Soap Bar Unscented 5 Oz (Pack of 3)
- Price
- $18.08
- Rating
- 4.6/5
- Reviews
- 199
- Age
- 6y ago

Alaffia Authentic African Black Soap Triple Milled Charcoal Reishi 5 Oz (Pack of 3)
- Price
- $17.03
- Rating
- 4.6/5
- Reviews
- 199
- Age
- 6y ago

Alaffia Good Soap Coconut 2-Pack (8 Bars) Long-Lasting Triple-Milled with Fair Trade Shea Butter
- Price
- $29.79
- Rating
- 4.6/5
- Reviews
- 132
- Age
- 1y ago

Alaffia Authentic African Black Soap Unscented 2-Pack All-in-One Moisturizing Cleanser for Face Hands Body & Hair 32 Oz Ea
- Price
- $33.75
- Rating
- 4.5/5
- Reviews
- 10,397
- Age
- 4y ago
Newest
by launch date
Alaffia Good Soap Coconut 2-Pack (8 Bars) Long-Lasting Triple-Milled with Fair Trade Shea Butter
- Price
- $29.79
- Rating
- 4.6/5
- Reviews
- 132
- Age
- 1y ago

ALAFFIA Coconut Good Soap Value Pack 4 Count 20 OZ
- Price
- $14.09
- Rating
- 4.6/5
- Reviews
- 195
- Age
- 3y ago

Alaffia Good Soap Lavender (4 Bars) + Trial-Size Herbal Bar Long-Lasting Triple-Milled with Fair Trade Shea Butter
- Price
- $14.59
- Rating
- 4.6/5
- Reviews
- 132
- Age
- 3y ago

Alaffia Soap Bar Triple Milled Authentic Afrcn Blk Unsntd 8 Ounce
- Price
- $6.15
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 3y ago

Alaffia Authentic African Black Soap Unscented 2-Pack All-in-One Moisturizing Cleanser for Face Hands Body & Hair 32 Oz Ea
- Price
- $33.75
- Rating
- 4.5/5
- Reviews
- 10,397
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 falling
Sellers
636
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
65%
Top 20: 100%
Open market
0%
- Alaffia94%
- Plant Guru4%
- Shea Moisture2%
Demand
African Black Soap Shampoo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 2.1×
Search terms
Top African Black Soap Shampoo search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- alaffia soap8K/yr
- alaffia african black soap7K/yr
- alaffia black soap9K/yr
- alaffia authentic african black soap4K/yr
- african black soap shampoo9K/yr
- black soap shampoo6K/yr
Reviews and returns
What reviews say buyers love and hate about African Black Soap Shampoo
We read the reviews and the return reasons for every product selling here.
“It smells bad”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common African Black Soap Shampoo questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









