African Black Soap Body Wash

Shoppers searched for this 328K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved -0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $490K a year.

Searches, last 12 months

328K

Growth, 90 days vs prior 90

-0.9%

Conversion, latest week

9.7%

Market size, estimated

$490Ka year

Peak month

August8.8× the quietest month

Top search term

shea moisture body wash156K searches a year

Listings sell for $15.35 on average, from $7.66 to $34.32. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $15.35 that is $19K to $23K a year per listing.

Average price

$15.35inside the $15 to $100 sweet spot

Price range

$7.66–$34.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,250–1,500

Revenue per listing a year

$19K–$23K

Returns

0.5%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #769 within Cleansers. It carries 3,143 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#769in Cleansers

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

3,143per listing

Listings tracked

24

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

61 months