African Black Soap

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

+0.1%

Conversion, latest week

7.9%

Market size, estimated

$1.7Ma year

Peak month

August1.3× the quietest month

Top search term

african black soap623K searches a year

Listings sell for $13.83 on average, from $4.34 to $33.75. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 5,000 to 6,000 of them. At $13.83 that is $69K to $83K a year per listing.

Average price

$13.83under the $15 to $100 sweet spot

Price range

$4.34–$33.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

5,000–6,000

Revenue per listing a year

$69K–$83K

Returns

0.4%of orders · Amazon United States median 2.1%

57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #234 within Cleansers. It carries 10,219 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#234in Cleansers

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

10,219per listing

Listings tracked

21

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

64 months