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58

aegyo sal pencil

Worth a look

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 56Growth 19Conversion 56Competition 79Returns 98Price range 75Avg price 82Brand share 3Review moat 76Quality gap 76

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Avg price

Great$17.76

avg listing price — sweet spot $15–$100

Competition

Great36%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Great488.83

avg incumbent reviews — the moat a new listing must climb

Price range

Great$1.63–$54.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$410K

$410K/yr · 495K searches

Conversion

Good4.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-12.1%

90-day search growth — must beat 0% to launch

Brand share

Bad99%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, aegyo sal pencil is a $410K/yr Amazon United States market (495K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jul. Verdict: Worth a look — 58/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

aegyo sal pencil market data

Units sold / yr
40K–50K
avg 750–1,000/product
Revenue / yr
$710K–$888K
units × avg price
Conversion rate
4.7%
Avg BSR
#2,056
Page quality
0%
Prime
85%
Sponsored
54%
Out of stock
9.4%
Avg brand age
57 months
Avg seller age
128 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

7 falling

Sellers

580

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

36%

Top 20: 81%

Open market

0%

  • CLIO PROFESSIONAL52%
  • Clio39%
  • Generic4%
  • Grocerama2%
  • Yasso1%
  • UNREAL1%
  • Open — no brand owns it (1 brand, 0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -12.1% search growth over the last 90 days.
35K25KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.7×

Top aegyo sal pencil search terms

  • clio300K/yr
  • clio greek yogurt bars97K/yr
  • clio bars22K/yr
  • clio yogurt bars28K/yr
  • clio makeup25K/yr
  • clio cosmetics10K/yr
  • cilo6K/yr
  • clio bar4K/yr
  • clio bars yogurt963/yr
  • clio bars greek yogurt2K/yr
All search terms

Top aegyo sal pencil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$12K6%$25K9%$37K12%$49K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about aegyo sal pencil

What buyers praise and complain about, mined from review topics.

What buyers love

Eyelash Quality19%

“Great mascara”

Taste-Overall11%

“Delicious bars”

Color8%

“The colors are just gorgeous”

Quality-Overall4%

“The quality and perfect shade range make this a great value and Im using it every day”

Smudge Resistance4%

“Doesnt smudge”

Soft Feel4%

“Smooth as butter”

Value For Money3%

“Reasonably priced”

Ease Of Use3%

“Easy to use”

Durability3%

“holds up very well”

Health Benefits-Overall2%

“But healthy so yummy”

What buyers complain about

Eyelash Quality8%

“Mascara can actually make my lashes look worse”

Taste-Overall6%

“Tastes artificial”

Ease Of Use5%

“it is extremely difficult to open”

Storage Temperature4%

“The issue is they arrived melted”

Smudge Resistance4%

“smudges”

Color4%

“Not very pigmented”

Value For Money4%

“Expensive”

Size-Overall3%

“Really small”

Moist/Dry2%

“The mascara was somewhat dry or not wet enough”

Durability2%

“Broken pencil”

Top return reasons

Color30%
Advertised Vs Actual Product12%
Eyeliner Quality10%
Moist/Dry8%
Functionality-Overall6%
Value For Money5%
Water Resistance3%
Ease Of Use2%
Product Condition2%
Defective Material/Parts2%

Common questions

Is aegyo sal pencil profitable to sell on Amazon United States?
The niche generates $410K/yr across 41 tracked products. 6 of 12 products launched in the last 360 days are still selling. 90-day search growth is -12.1%. Flapen's verdict: Worth a look (58/100).
How competitive is the aegyo sal pencil niche?
7 brands and 580 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in aegyo sal pencil?
Top complaints mined from reviews: Eyelash Quality, Taste-Overall, Ease Of Use. The return rate is 0.5%.
When does demand for aegyo sal pencil peak?
Demand peaks in Jul; the busiest month runs 1.7× the quietest.
What does it cost to enter the aegyo sal pencil niche?
Listings span $1.63–$54.21; the average listing price is $17.76 (sweet spot $15–$100). The average incumbent carries 489 reviews — the moat a new listing must climb.