Adult Halloween Party Favors

Shoppers searched for this 207K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +71.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months

207K

Growth, 90 days vs prior 90

+71.3%

Conversion, latest week

1.3%

Market size, estimated

$48Ka year

Peak month

October119.0× the quietest month

Top search term

adult halloween party favors36K searches a year

Listings sell for $18.52 on average, from $4.42 to $49.63. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $18.52 that is $0 to $2K a year per listing.

Average price

$18.52inside the $15 to $100 sweet spot

Price range

$4.42–$49.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.7%of orders · Amazon United States median 2.1%

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.8% of listings are out of stock. The average listing ranks #3,140 within Masks. It carries 848 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

100%

Out of stock, average day

27.8%

Average rank

#3,140in Masks

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

848per listing

Listings tracked

15

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

29 months