Acne Scar Serum
FailShoppers spend an estimated $50K a year here, so Acne Scar Serum is a Fail.
- Flapen Score
- 34 / 100Ranks 10,192 of 10,978 Beauty & Personal Care niches · −14 vs the category median of 4834
- Market size
- $50K/yr54K searches / yr
- 90-day growth
- -12.0%search demand this quarter
- Competition
- 83%top-5 click share · 7 brands · 38 sellers
Flapen Score
Acne Scar Serum against its category
The dotted line is the Beauty & Personal Care average. Past it, Acne Scar Serum is stronger. Inside it, weaker.
Market
The Acne Scar Serum market on Amazon at a glance
Shoppers on Amazon United States searched for Acne Scar Serum 54K times last year and spent an estimated $50K. The top 5 brands take 94% of clicks. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 7.0% of those searches ended in a purchase.
Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.
- Searches, last 12 months
- 54K
- Growth, 90 days vs prior 90
- -12.0%
- Conversion, latest week
- 7.0%
- Market size, estimated
- $50Ka year
- Top search term
- acne scar serum10K searches a year
02 · Price
A sale here is worth $13.32.
Listings sell for $13.32 on average, from $5.86 to $19.55. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $13.32 that is $3K to $7K a year per listing.
- Average price
- $13.32under the $15 to $100 sweet spot
- Price range
- $5.86–$19.55
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #54 within Serums. It carries 17,191 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #54in Serums
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 17,191per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Acne Scar Serum products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
38
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
3%
- Brand 169%
- Brand 212%
- Brand 35%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (1 brand, 3%)
Demand
Acne Scar Serum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.5× · 9 of 12 months tracked
Search terms
Top Acne Scar Serum search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- acne scar serum10K/yr
- the ordinary aloe5K/yr
- the ordinary aloe and nag serum6K/yr
- blemish serum7K/yr
- serum for acne scars6K/yr
- korean acne serum6K/yr
- acne serum korean5K/yr
- acne oil5K/yr
- korean serum for acne3K/yr
Reviews and returns
What reviews say buyers love and hate about Acne Scar Serum
We read the reviews and the return reasons for every product selling here.
“Irritated my skin”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Acne Scar Serum questions
Answered from the same tracked data.









