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42

abi ame

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 10Growth 29Conversion 77Competition 0Returns 66Price range 95Avg price 95Brand share 0Review moat 95Quality gap 80

Review moat

Great102.25

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$36.92

avg listing price — sweet spot $15–$100

Price range

Incredible$29.05–$44.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Returns

Good2.4%

return rate — above 5% kills the launch gate

Growth

Okay+3.1%

90-day search growth — must beat 0% to launch

Market size

Bad$39K

$39K/yr · 14K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, abi ame is a $39K/yr Amazon United States market (14K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul. Verdict: Skip it — 42/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

abi ame market data

Units sold / yr
750–1K
avg 100–250/product
Revenue / yr
$28K–$37K
units × avg price
Conversion rate
7.6%
Avg BSR
#782
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
36.5%
Avg brand age
48 months
Avg seller age
124 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 rising

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • ABI AME97%
  • + Lux Unfiltered3%

Demand & seasonality

Weekly Amazon search volume, last 60 weeks — +3.1% search growth over the last 90 days.
2K1KHoliday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Jul · busiest ÷ quietest = 3.7×

Top abi ame search terms

  • abi ame8K/yr
  • summer skin4K/yr
  • abi ame summer skin lotion2K/yr
All search terms

Top abi ame products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$6K30%$12K45%$17K60%$23K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

What buyers say about abi ame

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel16%

“It's been helping make my skin so soft and smooth”

Moist/Dry12%

“Its so hydrating”

Smell10%

“doesnt smell bad”

Suitability Combination Skin6%

“my skin feels amazing”

Color6%

“The coloring this gives my skin is a nice hue and golden glow”

Suitability Dry Skin6%

“Despite this, I have very dry skin and I have found that Abi Ame lotion has been very easy and quick to apply with almost instantaneous absorption”

Ease Of Use5%

“It is super easy to use”

Quality-Overall4%

“Great product”

Brightness/Shine/Glow3%

“Nice golden glow”

Absorbency3%

“it absorbs so quickly”

What buyers complain about

Smell11%

“unfortunately deep is only available in 1 scent and its STANKS”

Value For Money7%

“This product is too expensive at nearly $40 to be leaking”

Color6%

“It has a dark tint”

Moist/Dry5%

“felt like it dried very quickly”

Durability5%

“fades quickly even using those 2-3 days in a row”

Advertised Vs Actual Product5%

“Ad wrong only got one”

Suitability Combination Skin5%

“Not for my skin tone”

Leak-Proof3%

“it is becoming harder to justify the purchase price when half of it ends up leaking out of the bottle”

Symptom Reduction2%

“As far as results go I do feel the bumps I had have reduced or at least aren't as pronounced”

Dispensing Mechanism2%

“The dispenser pump never worked properly”

Top return reasons

Color31%
Smell18%
Functionality-Overall11%
Advertised Vs Actual Product10%
Leak-Proof5%
Defective Material/Parts4%
Color Fading/Discoloration3%
Stain Resistance2%
Moist/Dry2%
Product Condition2%

Common questions

Is abi ame profitable to sell on Amazon United States?
The niche generates $39K/yr across 4 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +3.1%. Flapen's verdict: Skip it (42/100).
How competitive is the abi ame niche?
2 brands and 3 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in abi ame?
Top complaints mined from reviews: Smell, Value For Money, Color. The return rate is 2.4%.
When does demand for abi ame peak?
Demand peaks in Jun–Jul; the busiest month runs 3.7× the quietest.
What does it cost to enter the abi ame niche?
Listings span $29.05–$44.38; the average listing price is $36.92 (sweet spot $15–$100). The average incumbent carries 102 reviews — the moat a new listing must climb.