A Bag

Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

189K

Growth, 90 days vs prior 90

+7.6%

Conversion, latest week

1.4%

Market size, estimated

$36Ka year

Top search term

initial bags for girls29K searches a year

Listings sell for $13.63 on average, from $5.01 to $40.43. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $13.63 that is $0 to $1K a year per listing.

Average price

$13.63under the $15 to $100 sweet spot

Price range

$5.01–$40.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

3.0%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #266 within Bags & Cases. It carries 2,587 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#266in Bags & Cases

Average rating

4.74 starsAmazon United States average 4.42 stars

Average reviews

2,587per listing

Listings tracked

57

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

30 months