7n hair color
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.73avg listing price — sweet spot $15–$100
Competition
Bad71%top-5 click share — a locked-up shelf
Review moat
Bad4,945.75avg incumbent reviews — the moat a new listing must climb
Growth
Bad-3.5%90-day search growth — must beat 0% to launch
Market size
Bad$48K$48K/yr · 53K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$7.92–$15.01cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, 7n hair color is a $48K/yr Amazon United States market (53K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 34/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
7n hair color market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- $49K–$58K
- units × avg price
- Conversion rate
- 9.4%
- Avg BSR
- #82
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 3.9%
- Avg brand age
- 94 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 falling
Sellers
10
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
0%
- COLORCHARM72%
- Clairol Professional13%
- AGE beautiful9%
- L'Oreal Paris4%
- Naturtint2%
- Open — no brand owns it (0%)
Top 7n hair color search terms
- 7n hair color16K/yr
- wella 7n9K/yr
- wella color charm 7n7K/yr
- 7nn hair color5K/yr
- 7nn hair color for gray coverage4K/yr
- wella hair color 7n3K/yr
- 7 n2K/yr
Top 7n hair color products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
COLORCHARM Demi Permanent Hair Color 7N Medium Neutral Blonde Gloss Refresh & Tone 2 Fl Oz
COLORCHARM$9.244.4★6,144 rev
COLORCHARM Permanent Cream Hair Color 7N Medium Blonde 2 oz.
COLORCHARM$8.954.5★683 rev
COLORCHARM Permanent Liquid Hair Color | 7NN Intense Med Blonde | Up to 100% Gray Coverage | 1.42 Fl Oz
COLORCHARM$8.044.6★1,696 rev
Clairol Professional Crme Permanente 7n Med Neutral Blonde 2 oz. - Packaging May Vary
Clairol Professional$7.924.5★3,853 rev
AGE beautiful Permanent Hair Dye 7N Dark Blonde - Natural Dark Blonde Hair Color Cream with 100% Gray Coverage Anti-Aging Biotin Formula for Thicker Fuller Hair Professional Salon Quality
AGE beautiful$11.644.3★11,657 rev
Newest
by launch dateCOLORCHARM Permanent Cream Hair Color 7N Medium Blonde 2 oz.
COLORCHARM$8.95683 rev
COLORCHARM Permanent Cream Hair Color 7A Medium Smokey Ash Blonde 2 oz.
COLORCHARM$9.80856 rev
COLORCHARM Permanent Cream Hair Color 7NN Intense Medium Blonde 2 oz.
COLORCHARM$9.41683 rev
LOreal Paris Excellence Universal Nudes Permanent Hair Color Ammonia Free Hair Dye for Gray Hair Coverage 7N Natural Dark Blonde 1 Hair Dye Kit
L'Oreal Paris$13.532,995 rev
COLORCHARM Demi Permanent Hair Color 7N Medium Neutral Blonde Gloss Refresh & Tone 2 Fl Oz
COLORCHARM$9.246,144 rev
Trending
90-day click momentum
COLORCHARM Permanent Liquid Hair Color | 8N Light Blonde | Up to 100% Gray Coverage | 1.42 Fl Oz
COLORCHARM$8.264.5★
COLORCHARM Permanent Cream Hair Color 7N Medium Blonde 2 oz.
COLORCHARM$8.954.5★
COLORCHARM Permanent Liquid Hair Color | 7NN Intense Med Blonde | Up to 100% Gray Coverage | 1.42 Fl Oz
COLORCHARM$8.044.6★
Clairol Professional Permanent Liquicolor 7n Med Neutral Blonde 2 Fl Oz - Packaging May Vary
Clairol Professional$8.444.7★
Clairol Professional Crme Permanente 7n Med Neutral Blonde 2 oz. - Packaging May Vary
Clairol Professional$7.924.5★
What buyers say about 7n hair color
What buyers praise and complain about, mined from review topics.What buyers love
“Great Color”
“Great product for years”
“Great coverage and love the color”
“It does s descent job of coloring hair”
“exactly what i wanted”
“Good price”
“Easy instructions and definitely affordable”
“It looks shiny and feels amazing”
“now that I know to buy a level lighter than I would normally”
“the whole process was very gentle on my hair”
What buyers complain about
“Way too dark”
“pick a blonde color it will not work”
“does not cover the white”
“Received this item used...not sure if items are checked before being sent”
“This doesnt work on its own”
“Worse hair color I've ever used”
“Do not follow the directions on the box”
“and it damaged it”
“My only complaint was not enough to do thick short hair”
“Theres zero shine”
Top return reasons
Common questions
- Is 7n hair color profitable to sell on Amazon United States?
- The niche generates $48K/yr across 16 tracked products. 90-day search growth is -3.5%. Flapen's verdict: Skip it (34/100).
- How competitive is the 7n hair color niche?
- 5 brands and 10 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in 7n hair color?
- Top complaints mined from reviews: Color, Suitability Colored Hair, Coverage. The return rate is 0.7%.
- What does it cost to enter the 7n hair color niche?
- Listings span $7.92–$15.01; the average listing price is $9.73 (sweet spot $15–$100). The average incumbent carries 4,946 reviews — the moat a new listing must climb.