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7d Mascara Fiber Lashes Waterproof

Pass

7d Mascara Fiber Lashes Waterproof scores 66 out of 100, a Pass. Shoppers spend an estimated $38K a year here, search demand grew +750.2% this quarter, and an estimated 0.1% of orders come back.

Flapen Score
66
66 / 100
Top 2% of 10,978 Beauty & Personal Care niches · +18 vs the category median of 48
Market size
$38K/yr52K searches / yr
90-day growth
+750.2%search demand this quarter
Competition
46%top-5 click share · 16 brands · 29 sellers

Flapen Score

7d Mascara Fiber Lashes Waterproof against its category

The dotted line is the Beauty & Personal Care average. Past it, 7d Mascara Fiber Lashes Waterproof is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 7d Mascara Fiber Lashes Waterproof market on Amazon at a glance

Shoppers on Amazon United States searched for 7d Mascara Fiber Lashes Waterproof 52K times last year and spent an estimated $38K. The top 5 brands take 75% of clicks. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 6.1% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +750.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
+750.2%
Conversion, latest week
6.1%
Market size, estimated
$38Ka year
Top search term
7d mascara fiber lashes waterproof17K searches a year

02 · Price

A sale here is worth $11.89.

Listings sell for $11.89 on average, from $7.23 to $17.26. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $11.89 that is $1K to $3K a year per listing.

Average price
$11.89under the $15 to $100 sweet spot
Price range
$7.23–$17.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #642 within Eyes. It carries 32 reviews at 2.99 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
71%
Out of stock, average day
17.0%
Average rank
#642in Eyes
Average rating
2.99 starsAmazon United States average 4.42 stars
Average reviews
32per listing
Listings tracked
28

04 · Newcomers

5 of last year's 28 launches cleared the first-year sales bar.

28 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
28
Successful launches
5Amazon's first-year sales bar
Average brand age
44 months

Products

Top 7d Mascara Fiber Lashes Waterproof products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

16

Sellers

29

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

46%

Top 20: 90%

Open market

22%

  • Brand 144%
  • Brand 214%
  • Brand 39%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Demand

7d Mascara Fiber Lashes Waterproof search demand

Weekly searches over the year. Pick a range.

4K3KMay '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top 7d Mascara Fiber Lashes Waterproof search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 7d mascara fiber lashes waterproof17K/yr
  • 7d colossal mascara9K/yr
  • qiciy 7d colossal mascara9K/yr
  • 7d mascara9K/yr
  • 7 d mascara3K/yr
  • smudge-proof curling & lengthening mascara2K/yr
  • 7d waterproof mascara3K/yr
  • qiciy mascara2K/yr

Reviews and returns

What reviews say buyers love and hate about 7d Mascara Fiber Lashes Waterproof

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Eyelash Quality”
18%of negative reviews mention “Advertised Vs Actual Product”
0.1%of orders come back
“Not as advertised”
A buyer, on “Advertised Vs Actual Product”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 7d Mascara Fiber Lashes Waterproof questions

Answered from the same tracked data.