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613 Frontal

Fail

Shoppers spend an estimated $31K a year here, so 613 Frontal is a Fail.

Flapen Score
35
35 / 100
Ranks 10,006 of 10,978 Beauty & Personal Care niches · −13 vs the category median of 48
Market size
$31K/yr50K searches / yr
90-day growth
-21.6%search demand this quarter
Competition
86%top-5 click share · 8 brands · 10 sellers

Flapen Score

613 Frontal against its category

The dotted line is the Beauty & Personal Care average. Past it, 613 Frontal is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 613 Frontal market on Amazon at a glance

Shoppers on Amazon United States searched for 613 Frontal 50K times last year and spent an estimated $31K. The top 5 brands take 94% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-21.6%
Conversion, latest week
1.3%
Market size, estimated
$31Ka year
Peak month
February1.4× the quietest month
Top search term
613 frontal21K searches a year

02 · Price

A sale here is worth $47.99.

Listings sell for $47.99 on average, from $26.71 to $87.04. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $47.99 that is $0 to $5K a year per listing.

Average price
$47.99inside the $15 to $100 sweet spot
Price range
$26.71–$87.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,302 within Hair Extensions. It carries 368 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#1,302in Hair Extensions
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
368per listing
Listings tracked
11

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
23 months

Products

Top 613 Frontal products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

10

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

3%

  • Brand 131%
  • Brand 229%
  • Brand 317%
  • Brand 413%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (2 brands, 3%)

Demand

613 Frontal search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Prime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top 613 Frontal search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 613 frontal21K/yr
  • blonde frontal18K/yr
  • 613 lace frontal3K/yr
  • blonde lace frontal3K/yr
  • 613 frontal only3K/yr
  • 613 hd lace frontal2K/yr

Reviews and returns

What reviews say buyers love and hate about 613 Frontal

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Wig/Artificial Hair Quality”
16%of negative reviews mention “Wig/Artificial Hair Quality”
2.8%of orders come back
“this wig is NOT HUMAN”
A buyer, on “Wig/Artificial Hair Quality”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 613 Frontal questions

Answered from the same tracked data.