5n Hair Color
brand-locked demand (top 5 brands take 100% of clicks) — 5n Hair Color doesn't clear our bar today.
Flapen Score
Ranks 10,192 of 10,978 Beauty & Personal Care niches · −14 vs the category median of 48
Is 5n Hair Color profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 5n Hair Color is a $45K/yr Amazon United States market (130K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 34/100.
5n Hair Color: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +1.8% over the last 90 days and 1.8% of searches end in a purchase.
$45K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 13 products
Top 5n Hair Color products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Wella Professionals Color Fresh Mask | Chocolate Touch | Natural Shade | Hair Color-Depositing Mask | Vegan Formula with Avocado Oil | Zero Damage | Silicone Free | 5 Fl Oz
- Price
- $23.28
- Rating
- 4.2/5
- Reviews
- 4,113
- Age
- 4y ago

Color Touch 5/0 Light Brown/Natural Hair Color 2 Oz and M Hair Designs Tint Brush (Bundle)
- Price
- $16.96
- Rating
- 4.6/5
- Reviews
- 154
- Age
- 1y ago

Wella Professionals Color Fresh Mask | Caramel Glaze | Natural Shade | Hair Color-Depositing Mask | Vegan Formula with Avocado Oil | Zero Damage | Silicone Free | 5 Fl Oz
- Price
- $23.52
- Rating
- 4.2/5
- Reviews
- 4,113
- Age
- 4y ago

Wella Professionals Color Fresh Mask | Pearl Blonde | Natural Shade | Hair Color-Depositing Mask | Vegan Formula with Avocado Oil | Zero Damage | Silicone Free | 5 Fl Oz
- Price
- $23.03
- Rating
- 4.2/5
- Reviews
- 4,113
- Age
- 4y ago

Wella Professionals Color Fresh Mask | Copper Glow | Natural Shade | Hair Color-Depositing Mask | Vegan Formula with Avocado Oil | Zero Damage | Silicone Free | 5 Fl Oz
- Price
- $22.80
- Rating
- 4.2/5
- Reviews
- 4,113
- Age
- 4y ago
Trending
90-day click momentum
Color Touch 6/0 Hair Color | Ammonia-Free Demi-Permanent Hair Dye 2oz and M Hair Designs Tail Comb (Bundle)
- Price
- $17.03
- Rating
- 4.7/5
- Reviews
- 53
- Age
- 1y ago

Color Touch 1.9% / 6 Volume Developer Emulsion Activator 33.8 Fl Oz with Dual Purpose Comb Cream Developer for Color Touch Hair Color & Toners
- Price
- $23.10
- Rating
- 4.2/5
- Reviews
- 10
- Age
- 10mo ago

Wella Professionals Color Fresh Mask | Pearl Blonde | Natural Shade | Hair Color-Depositing Mask | Vegan Formula with Avocado Oil | Zero Damage | Silicone Free | 5 Fl Oz
- Price
- $23.03
- Rating
- 4.2/5
- Reviews
- 4,113
- Age
- 4y ago

Color Touch 7/0 Medium Blonde/Natural Hair Color 2 Oz and M Hair Designs Tint Brush (Bundle)
- Price
- $16.94
- Rating
- 4.6/5
- Reviews
- 154
- Age
- 1y ago

COLORCHARM Demi Permanent Hair Color | 5N Lightest Neutral Brown | Gloss Refresh & Tone | 2 Fl Oz
- Price
- $9.27
- Rating
- 4.4/5
- Reviews
- 6,144
- Age
- 4y ago
Newest
by launch date
Color Touch 1.9% / 6 Volume Developer Emulsion Activator 33.8 Fl Oz with Dual Purpose Comb Cream Developer for Color Touch Hair Color & Toners
- Price
- $23.10
- Rating
- 4.2/5
- Reviews
- 10
- Age
- 10mo ago

Color Touch 6/0 Hair Color | Ammonia-Free Demi-Permanent Hair Dye 2oz and M Hair Designs Tail Comb (Bundle)
- Price
- $17.03
- Rating
- 4.7/5
- Reviews
- 53
- Age
- 1y ago

Color Touch 7/0 Medium Blonde/Natural Hair Color 2 Oz and M Hair Designs Tint Brush (Bundle)
- Price
- $16.94
- Rating
- 4.6/5
- Reviews
- 154
- Age
- 1y ago

Color Touch 5/0 Light Brown/Natural Hair Color 2 Oz and M Hair Designs Tint Brush (Bundle)
- Price
- $16.96
- Rating
- 4.6/5
- Reviews
- 154
- Age
- 1y ago

Wella Professionals Color Fresh Mask | Cool Espresso | Natural Shade | Hair Color-Depositing Mask | Vegan Formula with Avocado Oil | Zero Damage | Silicone Free | 5 Fl Oz
- Price
- $22.71
- Rating
- 4.2/5
- Reviews
- 4,113
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
Brands
4 flat
Sellers
4
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Wella Professionals72%
- M Hair Designs23%
- COLORCHARM3%
- Moroccanoil2%
5n Hair Color demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb · busiest ÷ quietest = 2.1×
Top 5n Hair Color search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- wella color fresh mask46K/yr
- wella color touch36K/yr
- wella color fresh14K/yr
- color touch10K/yr
- wella color mask9K/yr
- color touch wella5K/yr
- wella color conditioner4K/yr
- wella color depositing hair mask5K/yr
- wella professionals color fresh mask2K/yr
What reviews say buyers love and hate about 5n Hair Color
What buyers mention most, as a share of all reviews.
What buyers love
77% of reviews“Great color”
“Great at home maintenance”
“The scent is fresh”
“leaves it soft”
“Great to use between hair colors”
What buyers complain about
72% of reviews“Was very very dark”
“The hair dye did not work”
“Doesnt work”
“there must be some sort of lift in it - it totally fried my hair”
“it is ridiculously expensive”
5n Hair Color return rate & reasons
Why buyers send it back, as a share of all return requests.
2.2%
Return rate
76%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 5n Hair Color questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









