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5 Blade Razors

Maybe

An estimated 0.2% of orders come back. But the top 5 brands take 95% of clicks, so 5 Blade Razors is a Maybe.

Flapen Score
50
50 / 100
Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size
$70K/yr52K searches / yr
90-day growth
+15.4%search demand this quarter
Competition
45%top-5 click share · 10 brands · 113 sellers

Flapen Score

5 Blade Razors against its category

The dotted line is the Beauty & Personal Care average. Past it, 5 Blade Razors is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 5 Blade Razors market on Amazon at a glance

Shoppers on Amazon United States searched for 5 Blade Razors 52K times last year and spent an estimated $70K. The top 5 brands take 95% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 12.2% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.2% of those searches ended in a purchase. Searches in the last 90 days moved +15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
+15.4%
Conversion, latest week
12.2%
Market size, estimated
$70Ka year
Peak month
October2.4× the quietest month
Top search term
4 blade razors for women12K searches a year

02 · Price

A sale here is worth $11.00.

Listings sell for $11.00 on average, from $5.07 to $23.02. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $11.00 that is $1K to $3K a year per listing.

Average price
$11.00under the $15 to $100 sweet spot
Price range
$5.07–$23.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #39 within Women's. It carries 10,871 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
97%
Out of stock, average day
2.9%
Average rank
#39in Women's
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
10,871per listing
Listings tracked
38

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
57 months

Products

Top 5 Blade Razors products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

113

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

45%

Top 20: 86%

Open market

3%

  • Brand 179%
  • Brand 27%
  • Brand 34%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (4 brands, 3%)

Demand

5 Blade Razors search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.4×

Search terms

Top 5 Blade Razors search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 4 blade razors for women12K/yr
  • bic soleil razors for women 5 blade11K/yr
  • disposable razors 5 blade8K/yr
  • 4 blade razors6K/yr
  • 5 blade disposable razors7K/yr
  • soleil 5 blade razors for women5K/yr
  • bic soleil razors for women 4 blade2K/yr

Reviews and returns

What reviews say buyers love and hate about 5 Blade Razors

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Value For Money”
21%of negative reviews mention “Quality-Overall”
0.2%of orders come back
“Lowered quality”
A buyer, on “Quality-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common 5 Blade Razors questions

Answered from the same tracked data.