3n
a small market ($33K/yr) — 3n doesn't clear our bar today.
Flapen Score
Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 48
Is 3n profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 3n is a $33K/yr Amazon United States market (24K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 41/100.
3n: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +6.5% over the last 90 days and 7.7% of searches end in a purchase.
$33K
revenue / yr
Who owns the niche?
The top 5 brands hold 96% of demand, so 4% of the market is open.
4%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 11 products
Top 3n products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Naturtint 3N Dark Chestnut Brown Permanent Hair Color (Pack of 1) Ammonia Free Vegan Cruelty Free up to 100% Gray Coverage Long Lasting Results (Packaging may vary)
- Price
- $14.86
- Rating
- 4.4/5
- Reviews
- 23,282
- Age
- 22y ago
Naturtint 3N Dark Chestnut Brown Permanent Hair Color (Pack of 6) Ammonia Free Vegan Cruelty Free up to 100% Gray Coverage Long Lasting Results (Packaging may vary)
- Price
- $67.96
- Rating
- 4.4/5
- Reviews
- 23,282
- Age
- 17y ago
COLORCHARM Permanent Cream Hair Color 3N Dark Brown 2 oz.
- Price
- $9.08
- Rating
- 4.5/5
- Reviews
- 1,211
- Age
- 1y ago
COLORCHARM Demi Permanent Hair Color 3N Medium Neutral Brown Gloss Refresh and Tone 2 Fl Oz
- Price
- $9.59
- Rating
- 4.4/5
- Reviews
- 6,144
- Age
- 4y ago
Naturtint Hair Color Permanent Dark Chestnut Brown 3N 5.6 Fl Oz
- Price
- $16.60
- Rating
- 4.6/5
- Reviews
- 144
- Age
- 12y ago
Trending
90-day click momentum
Herbatint Permanent Hair Dye - 3N Dark Chestnut - For Up To 100% Gray Coverage of Resistant Gray Hair - Ammonia-Free Alcohol-Free & Vegan - Salon Influenced Hair color 5.75 fl oz (2 Pack)
- Price
- $30.55
- Rating
- 4.3/5
- Reviews
- 14,106
- Age
- 9y ago
COLORCHARM Permanent Cream Hair Color 3N Dark Brown 2 oz.
- Price
- $9.08
- Rating
- 4.5/5
- Reviews
- 1,211
- Age
- 1y ago
One N Only Permanent Hair Color - Permanent Hair Dye Made with Argan Oil - Delivers Rich Accurate Tones with Gray Coverage - Improves Moisture & Elasticity - 3N Dark Natural Brown (3 oz)
- Price
- $9.68
- Rating
- 4.6/5
- Reviews
- 999
- Age
- 3y ago
Naturtint 3N Dark Chestnut Brown Permanent Hair Color (Pack of 6) Ammonia Free Vegan Cruelty Free up to 100% Gray Coverage Long Lasting Results (Packaging may vary)
- Price
- $67.96
- Rating
- 4.4/5
- Reviews
- 23,282
- Age
- 17y ago
Ion Intensive Shine 3N Dark Natural Brown Demi Permanent Creme Hair Color 3N Dark Natural Brown
- Price
- $10.65
- Rating
- 4.4/5
- Reviews
- 1,251
- Age
- 16y ago
Newest
by launch dateCOLORCHARM Permanent Cream Hair Color 3N Dark Brown 2 oz.
- Price
- $9.08
- Rating
- 4.5/5
- Reviews
- 1,211
- Age
- 1y ago
One N Only Permanent Hair Color - Permanent Hair Dye Made with Argan Oil - Delivers Rich Accurate Tones with Gray Coverage - Improves Moisture & Elasticity - 3N Dark Natural Brown (3 oz)
- Price
- $9.68
- Rating
- 4.6/5
- Reviews
- 999
- Age
- 3y ago
COLORCHARM Demi Permanent Hair Color 3N Medium Neutral Brown Gloss Refresh and Tone 2 Fl Oz
- Price
- $9.59
- Rating
- 4.4/5
- Reviews
- 6,144
- Age
- 4y ago
COLORCHARM Permanent Liquid Hair Color | 3N Dark Brown | Up to 100% Gray Coverage | 1.42 Fl Oz
- Price
- $8.05
- Rating
- 4.6/5
- Reviews
- 1,975
- Age
- 7y ago
Herbatint Permanent Hair Dye - 3N Dark Chestnut - For Up To 100% Gray Coverage of Resistant Gray Hair - Ammonia-Free Alcohol-Free & Vegan - Salon Influenced Hair color 5.75 fl oz (2 Pack)
- Price
- $30.55
- Rating
- 4.3/5
- Reviews
- 14,106
- Age
- 9y ago
Competition: brands, sellers & click share
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 rising
Sellers
556
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
2%
- Naturtint57%
- COLORCHARM28%
- AGE beautiful6%
- Clairol Professional3%
- One 'N Only3%
- ion2%
- Open — no brand owns it (1 brand, 2%)
3n demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top 3n search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 3n hair color8K/yr
- naturtint 3n6K/yr
- naturtint hair color 3n2K/yr
What reviews say buyers love and hate about 3n
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Good color”
“The product is consistent”
“The color lasts for weeks”
“Great price”
“Hair remains soft and shiny”
What buyers complain about
74% of reviews“the color turned a little darker than expected”
“Terrible product, does not color hair at all”
“Ive seen some reviews mentioning that some people experienced skin reactions”
“I wasted my money, my time and did absolutely nothing to my hair”
“Left my hair after I shampooed it very greasy”
3n return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
87%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 3n questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
