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3n

Fail

Shoppers spend an estimated $33K a year here, so 3n is a Fail.

Flapen Score
41
41 / 100
Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 48
Market size
$33K/yr24K searches / yr
90-day growth
+6.5%search demand this quarter
Competition
82%top-5 click share · 7 brands · 556 sellers

Flapen Score

3n against its category

The dotted line is the Beauty & Personal Care average. Past it, 3n is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 3n market on Amazon at a glance

Shoppers on Amazon United States searched for 3n 24K times last year and spent an estimated $33K. The top 5 brands take 96% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+6.5%
Conversion, latest week
7.7%
Market size, estimated
$33Ka year
Peak month
March1.3× the quietest month
Top search term
3n hair color8K searches a year

02 · Price

A sale here is worth $17.87.

Listings sell for $17.87 on average, from $7.93 to $67.96. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $17.87 that is $2K to $4K a year per listing.

Average price
$17.87inside the $15 to $100 sweet spot
Price range
$7.93–$67.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #272 within Hair Coloring Products. It carries 7,991 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#272in Hair Coloring Products
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
7,991per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 107 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
107 months

Products

Top 3n products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

556

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

2%

  • Brand 157%
  • Brand 228%
  • Brand 36%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

3n search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top 3n search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 3n hair color8K/yr
  • naturtint 3n6K/yr
  • naturtint hair color 3n2K/yr

Reviews and returns

What reviews say buyers love and hate about 3n

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Color”
27%of negative reviews mention “Color”
0.5%of orders come back
“the color turned a little darker than expected”
A buyer, on “Color”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common 3n questions

Answered from the same tracked data.