red white and blue face paint
Worth a lookShows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Returns
Incredible0.5%return rate — above 6% kills the launch gate
Conversion
Great11.4%search→purchase rate — share of searches ending in a sale
Brand share
Great53%top-5 brand share — no brand owns this niche
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Review moat
Good568.83avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.21avg listing price — sweet spot $15–$100
Price range
Bad$4.21–$18.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$86K$86K/yr · 82K searches
According to Flapen's Amazon United States niche tracking, red white and blue face paint is a $86K/yr Amazon United States market (82K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Jun–Jul–Sep. Verdict: Worth a look — 69/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- $74K–$92K
- units × avg price
- Launch success
- 50%
- 10 of 20 new (360d)
- Conversion rate
- 11.4%
- Avg BSR
- #102
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 8.6%
- Avg brand age
- 18 months
- Avg seller age
- 174 days
Competition
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
27 falling
Sellers
34
Top-5 brand share
53%
Top 20: 95%
Top-5 click share
41%
Top 20: 82%
Open market
42%
- BADCOLOR17%
- BEFIVECOK12%
- paminify9%
- MEICOLY8%
- Mysense7%
- faglowmify5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — >1,000% search growth over the last 90 days.Peak months: Jun, Jul, Sep · busiest ÷ quietest = 65.2×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 40 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BADCOLOR 3PCS Blue White Red Face Body Paint Stick Cream Blendable Eye Black for Softball Football Baseball Lacrosse American Flags Professional Face Painting for Halloween SFX Independence Day
BADCOLOR$9.944.4★2,879 rev
Red White and Blue Face Body Paint Sticks- Patriotic Pride 4th of July Accessories for Women Eye-Black Stick Baseball Softball Sports Makeup Fourth of July USA Accessories for Independence Day
BEFIVECOK$5.914.3★151 rev
Paminify Red White Blue Face Paint Kit for Independence Day 4th of July USA Patriotic 1.01oz/pc Flag Body Paint with sponges for Sport Game Halloween Face Painting for Joker Clown Devil Costume
paminify$9.904.5★484 rev
MEICOLY 3Pcs Red White and Blue Face Body Paint Stick Face Paint for Joker Makeup Face Painting for Halloween SFX Clown Devil Spiderman Cosplay Red White and Blue Eye Black 4th of July Accessories
MEICOLY$9.164.2★1,402 rev
Red White and Blue Eye Black 2Pcs 4th of July USA Flag Patriotic Face Paint America Independence Day Baseball Eye Black Paraguay Croatia France Soccer Fans Makeup for Game Day
faglowmify$6.784.8★49 rev
Newest
by launch date
Go Ho Red White and Blue Star Face Glitter Stick Waterproof Body&Hair Glitter 4th of July Accessories Patriotic USA Flag Sparkle Stick for Soccer Game Independence Day 250 Anniversary Makeup
Go Ho$9.2489 rev
Red White and Blue Face Body Paint Sticks- Bulk USA Patriotic 4th of July Accessories for Women Fourth of July Independence Day Eye-Black Stick for Baseball Softball Football Games Sports Makeup
LYBHDAFA$5.5123 rev
Red White Blue Face & Body Paint Stick Sports Eye Black-Style Makeup Stick Soccer Fan Makeup Waterproof Sweatproof Cream Paint for Football Baseball Fans Patriotic Game Day Makeup for 4th of July
BADCOLOR$5.5438 rev
BOBISUKA Red White Blue Cream Face & Body Paint Palette Kit with 3 Brushes 3 Sponges Highly Pigmented Easy to Blend Long Lasting Makeup for Patriotic Pride 4th of July USA Flag Independence Day
BOBISUKA$9.9952 rev
ArtCreativity Patriotic Face Paint Kit for Kids - USA Face Painting Set Includes 36 Stencils Pallet of Paint with Red White & Blue Colors Brushes & Glitters - DIY Craft
ArtCreativity$11.778 rev
Trending
90-day click momentum
Yeweian Red White and Blue Eye Black Stick Patriotic USA Flag Face Paint Makeup for 4th of July Accessories Baseball Softball Football Sports Face Body Paint Sticks for Game Day Kids Women Men
Yeweian$5.874.2★
BOBISUKA Red White Blue Cream Face & Body Paint Palette Kit with 3 Brushes 3 Sponges Highly Pigmented Easy to Blend Long Lasting Makeup for Patriotic Pride 4th of July USA Flag Independence Day
BOBISUKA$9.994.4★
Red White And Blue Face Body Paint StickBright ColorSkin-friendlyLong Lastingeye black baseball Red White And Blue Accessories For World Cup 2026/4th of july Accessories 1PC
TOSOUATOP$6.184.4★
Oiomniv Red White Blue Face Body Paint Stick 1 pcs Patriotic Face Paint for 4th of July USA Flag Makeup Crayon for Sports Fans Festivals Independence Day Accessories for Women Men Kids
Oiomniv$4.213.7★
BOBISUKA Red White Blue Face Paint Stick Set with 3 Glitter Star Sticker Sheets Patriotic Face Paint for Kids & Adults Cream Body Paint Makeup for 4th of July USA Party Parade Sports Events
BOBISUKA$9.634.2★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Colors are nice”
“Easy to remove”
“The face paint goes on smoothly”
“The quality is much better than i expected with the colors going on smoothly and nice and bright”
“It applies evenly”
“Price is reasonable”
“Love the sparkles”
“Easy to use and clean”
“does adhere well”
“doesnt smell bad”
What buyers complain about
“The container is small”
“Dull colors”
“Not loving this face paint”
“I feel like the price is a bit steep for such a small amount”
“that was a bit tricky”
“Bad quality”
“smudges easily”
“To start, it looked practically broken in the container before every use it”
“It smells terrible”
“this one came out super watery”
Top return reasons
Common questions
- Is red white and blue face paint profitable to sell on Amazon United States?
- The niche generates $86K/yr across 40 tracked products. 10 of 20 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (69/100).
- How competitive is the red white and blue face paint niche?
- 27 brands and 34 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 53% of demand.
- What do buyers complain about in red white and blue face paint?
- Top complaints mined from reviews: Size-Overall, Color, Paint Quality. The return rate is 0.5%.
- When does demand for red white and blue face paint peak?
- Demand peaks in Jun–Jul–Sep; the busiest month runs 65.2× the quietest.
- What does it cost to enter the red white and blue face paint niche?
- Listings span $4.21–$18.47; the average listing price is $9.21 (sweet spot $15–$100). The average incumbent carries 569 reviews — the moat a new listing must climb.
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