Scooter
FailShoppers spend an estimated $7K a year here, so Scooter is a Fail.
- Flapen Score
- 26 / 100Ranks 47 of 53 Sporting Goods niches · −9 vs the category median of 3526
- Market size
- $7K/yr13K searches / yr
- 90-day growth
- -2.9%search demand this quarter
- Competition
- 86%top-5 click share · 7 brands · 16 sellers
Flapen Score
Scooter against its category
The dotted line is the Sporting Goods average. Past it, Scooter is stronger. Inside it, weaker.
Market
The Scooter market on Amazon at a glance
Shoppers on Amazon Singapore searched for Scooter 13K times last year and spent an estimated $7K. The top 5 brands take 96% of clicks. Flapen scores it 26 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.
- Searches, last 12 months
- 13K
- Growth, 90 days vs prior 90
- -2.9%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $7Ka year
- Top search term
- scooter6K searches a year
02 · Price
A sale here is worth $114.36.
Listings sell for $114.36 on average, from $43.25 to $228.72. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $114.36 that is $0 to $11K a year per listing.
- Average price
- $114.36above the $15 to $100 sweet spot
- Price range
- $43.25–$228.72
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$11K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
33% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #23 within Sporting Goods. It carries 7,824 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 33%
- Prime listings
- 67%
- Out of stock, average day
- 13.0%
- Average rank
- #23in Sporting Goods
- Average rating
- 4.65 starsAmazon Singapore average 4.47 stars
- Average reviews
- 7,824per listing
- Listings tracked
- 9
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Scooter products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Generic Roller Skates for Girls Boys 3 Size Adjustable Quad Skates with All Light Up Wheels Indoor & Outdoor Light Up Rollerskates for Kids Ages 6-12 Beginners Toddlers Youth (M)
- Price
- $46.15
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

Aero Big Wheels Kick Scooter for Kids 8 Years Old Teens 12 Years and up Youth and Adults. Commuter Scooters with Hand Brake Soft Rubber mat Shock Absorption Foldable and Height Adjustable.
- Price
- $145.97
- Rating
- 4.6/5
- Reviews
- 1,464
- Age
- 2y ago

Lifemaster Kids Scooter Children and Toddler 3 Wheel Kick Scooter LED Wheel Lights Illuminate When Rolling Adjustable Handlebar Indoor and Outdoor Teal
- Price
- $78.63
- Rating
- 4.6/5
- Reviews
- 2,830
- Age
- 3y ago

Razor A Kick Scooter Blue
- Price
- $64.72
- Rating
- 4.7/5
- Reviews
- 30,783
- Age
- 8y ago

WAYPLUS Kick Scooter for Ages 6+ Kid Teens & Adults. Max Load 240 LBS. Foldable Lightweight 8IN Big Wheels for Kids Teen and Adults 4 Adjustable Levels. Bearing ABEC9
- Price
- $186.27
- Rating
- 4.5/5
- Reviews
- 4,309
- Age
- 4y ago
Trending
estimated 90-day click momentum
Generic Roller Skates for Girls Boys 3 Size Adjustable Quad Skates with All Light Up Wheels Indoor & Outdoor Light Up Rollerskates for Kids Ages 6-12 Beginners Toddlers Youth (M)
- Price
- $46.15
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

Razor A Kick Scooter Blue
- Price
- $64.72
- Rating
- 4.7/5
- Reviews
- 30,783
- Age
- 8y ago

Lifemaster Kids Scooter Children and Toddler 3 Wheel Kick Scooter LED Wheel Lights Illuminate When Rolling Adjustable Handlebar Indoor and Outdoor Teal
- Price
- $78.63
- Rating
- 4.6/5
- Reviews
- 2,830
- Age
- 3y ago

COOGHI 3 in 1 Toddler Scooter with Seat - Kick Scooters for Kids Three Wheel Scooter for Toddlers 1-3 (Use Up to 5 Year Old) Convertible Seat(Gray)
- Price
- $101.59
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Adult Scooter Adult Kick Scooter with Big Wheels and Handbrake Disc Double Suspension Folding Travel Scooter with Carry Bag - Supports 220Lbs
- Price
- $228.72
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Newest
by launch date
COOGHI 3 in 1 Toddler Scooter with Seat - Kick Scooters for Kids Three Wheel Scooter for Toddlers 1-3 (Use Up to 5 Year Old) Convertible Seat(Gray)
- Price
- $101.59
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Generic Roller Skates for Girls Boys 3 Size Adjustable Quad Skates with All Light Up Wheels Indoor & Outdoor Light Up Rollerskates for Kids Ages 6-12 Beginners Toddlers Youth (M)
- Price
- $46.15
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

AERO MOBILITY Big Wheel Kick Scooter for Kids 8-12 Teens & Adults
- Price
- $133.93
- Rating
- 4.8/5
- Reviews
- 245
- Age
- 1y ago

Adult Scooter Adult Kick Scooter with Big Wheels and Handbrake Disc Double Suspension Folding Travel Scooter with Carry Bag - Supports 220Lbs
- Price
- $228.72
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Aero Big Wheels Kick Scooter for Kids 8 Years Old Teens 12 Years and up Youth and Adults. Commuter Scooters with Hand Brake Soft Rubber mat Shock Absorption Foldable and Height Adjustable.
- Price
- $145.97
- Rating
- 4.6/5
- Reviews
- 1,464
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 86% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
16
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
86%
Top 20: 100%
Open market
4%
- Generic38%
- AERO MOBILITY25%
- Razor11%
- Lifemaster8%
- WAYPLUS7%
- YQuindromic7%
- Open — no brand owns it (1 brand, 4%)
Demand
Scooter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.2× · 11 of 12 months tracked
Search terms
Top Scooter search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- scooter6K/yr
- scooter kids2K/yr
- kids scooter2K/yr
- adult scooter1K/yr
- scooter adult1K/yr
- kick scooter1K/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Scooter questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









