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Badminton Racket

Fail

The top 5 products take 100% of clicks, so Badminton Racket is a Fail.

Flapen Score
36
36 / 100
Top 38% of 53 Sporting Goods niches · +1 vs the category median of 35
Market size
$20K/yr13K searches / yr
90-day growth
+22.7%search demand this quarter
Competition
100%top-5 click share · 2 brands · 8 sellers

Flapen Score

Badminton Racket against its category

The dotted line is the Sporting Goods average. Past it, Badminton Racket is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Badminton Racket market on Amazon at a glance

Shoppers on Amazon Singapore searched for Badminton Racket 13K times last year and spent an estimated $20K. All 2 brands take every click. Demand peaks in Jun–Sep–Oct–Nov. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
13K
Growth, 90 days vs prior 90
+22.7%
Conversion, latest week
1.7%
Market size, estimated
$20Ka year
Peak month
November2.8× the quietest month
Top search term
badminton racket7K searches a year

02 · Price

A sale here is worth $91.21.

Listings sell for $91.21 on average, from $42.27 to $218.75. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $91.21 that is $0 to $9K a year per listing.

Average price
$91.21inside the $15 to $100 sweet spot
Price range
$42.27–$218.75
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$9K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

20% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.5% of listings are out of stock. The average listing ranks #9 within Sporting Goods. It carries 1,479 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
20%
Prime listings
100%
Out of stock, average day
18.5%
Average rank
#9in Sporting Goods
Average rating
4.32 starsAmazon Singapore average 4.47 stars
Average reviews
1,479per listing
Listings tracked
5

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Badminton Racket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 187%
  • Brand 213%
  • Open — no brand owns it (0%)

Demand

Badminton Racket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '25Black Friday '25Spike '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Sep, Oct, Nov · busiest ÷ quietest = 2.8×

Search terms

Top Badminton Racket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • badminton racket7K/yr
  • badminton3K/yr
  • yonex badminton racket3K/yr

FAQ

Common Badminton Racket questions

Answered from the same tracked data.