Ice Pack
FailThe top 5 brands take 100% of clicks, so Ice Pack is a Fail.
- Flapen Score
- 30 / 100Ranks 42 of 53 Sporting Goods niches · −5 vs the category median of 3530
- Market size
- $3K/yr5K searches / yr
- 90-day growth
- -12.3%search demand this quarter
- Competition
- 89%top-5 click share · 5 brands · 6 sellers
Flapen Score
Ice Pack against its category
The dotted line is the Sporting Goods average. Past it, Ice Pack is stronger. Inside it, weaker.
Market
The Ice Pack market on Amazon at a glance
Shoppers on Amazon Singapore searched for Ice Pack 5K times last year and spent an estimated $3K. All 5 brands take every click. Flapen scores it 30 out of 100, a Fail.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 5K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.
- Searches, last 12 months
- 5K
- Growth, 90 days vs prior 90
- -12.3%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $3Ka year
- Top search term
- ice pack4K searches a year
02 · Price
A sale here is worth $21.49.
Listings sell for $21.49 on average, from $15.47 to $28.44. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $21.49 that is $0 to $2K a year per listing.
- Average price
- $21.49inside the $15 to $100 sweet spot
- Price range
- $15.47–$28.44
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #21 within Sporting Goods. It carries 13,051 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 4.5%
- Average rank
- #21in Sporting Goods
- Average rating
- 4.70 starsAmazon Singapore average 4.47 stars
- Average reviews
- 13,051per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 78 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 78 months
Products
Top Ice Pack products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- Brand 142%
- Brand 219%
- Brand 316%
- Brand 412%
- Brand 511%
- Open — no brand owns it (0%)
Demand
Ice Pack search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 2.1× · 11 of 12 months tracked
Search terms
Top Ice Pack search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ice pack4K/yr
- reusable ice pack444/yr
- ice pack for injuries197/yr
- ice packs for cooler bag443/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ice Pack questions
Answered from the same tracked data.









