- Flapen Score
- 30 / 100Ranks 22 of 33 Office Products niches · −3 vs the category median of 3330
- Market size
- $6K/yr26K searches / yr
- 90-day growth
- +15.7%search demand this quarter
- Competition
- 75%top-5 click share · 7 brands · 14 sellers
Flapen Score
Notebook against its category
The dotted line is the Office Products average. Past it, Notebook is stronger. Inside it, weaker.
Market
The Notebook market on Amazon at a glance
Shoppers on Amazon Singapore searched for Notebook 26K times last year and spent an estimated $6K. The top 5 brands take 89% of clicks. Flapen scores it 30 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.
- Searches, last 12 months
- 26K
- Growth, 90 days vs prior 90
- +15.7%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $6Ka year
- Top search term
- notebook17K searches a year
02 · Price
A sale here is worth $52.86.
Listings sell for $52.86 on average, from $11.03 to $389.68. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $52.86 that is $0 to $5K a year per listing.
- Average price
- $52.86inside the $15 to $100 sweet spot
- Price range
- $11.03–$389.68
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 2.5%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
45% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 21.6% of listings are out of stock. The average listing ranks #92 within Office Products. It carries 1,601 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 45%
- Prime listings
- 73%
- Out of stock, average day
- 21.6%
- Average rank
- #92in Office Products
- Average rating
- 4.65 starsAmazon Singapore average 4.47 stars
- Average reviews
- 1,601per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Notebook products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
AHGXG Thick Journal Lined Notebook - 320 Numbered Pages Journal for Writing A5 Notebook College Ruled 100gsm Lined Paper Leather Hardcover for Women Men Work Office School 5.75 X 8.38-Black
- Price
- $21.17
- Rating
- 4.8/5
- Reviews
- 2,850
- Age
- 5y ago

Maruman MNEMOSYNE Notebook 9.92 x 7.05 Inches (B5) 7mm ruled 30-line 80 Sheets (N194A) Black
- Price
- $11.03
- Rating
- 4.7/5
- Reviews
- 914
- Age
- 11y ago

FasNote A5 Lined Notebook PU Leather Hardcover Journal 100gsm Thick Paper Professional Notebook for Work Meetings & Daily Planning Midnight Blue Includes a 2025 calendar card.
- Price
- $19.87
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

5 MINUTES A DAY Self-Care Journal Wellness & Daily Reflection Notebook Gratitude Journal Guided Journal for Women Self Care Planner Mental Health Journal with Mood Tracker A5 Size (Pink)
- Price
- $16.39
- Rating
- 4.7/5
- Reviews
- 198
- Age
- 2y ago

King Stationery Leather Writing Journal Notebook Refillable Composition Notebooks Art Sketchbook Travel Dairy Best Gifts for Women Girls and Boys (Coffee)
- Price
- $16.49
- Rating
- 4.4/5
- Reviews
- 29
- Age
- 5y ago
Trending
estimated 90-day click momentum
5 MINUTES A DAY Self-Care Journal Wellness & Daily Reflection Notebook Gratitude Journal Guided Journal for Women Self Care Planner Mental Health Journal with Mood Tracker A5 Size (Pink)
- Price
- $16.39
- Rating
- 4.7/5
- Reviews
- 198
- Age
- 2y ago

XPPen 3 in 1 Color Digital Notebook 10.95 Paper Note Taking Tablet with 16384 Pressure Levels Battey-Free X3 Pro Pencil 2 Magnetic Folio 6+128GB Magic Note Pad for Writing/Reading/Meeting/Study
- Price
- $389.68
- Rating
- 4.3/5
- Reviews
- 308
- Age
- 1y ago

King Stationery Leather Writing Journal Notebook Refillable Composition Notebooks Art Sketchbook Travel Dairy Best Gifts for Women Girls and Boys
- Price
- $16.49
- Rating
- 4.3/5
- Reviews
- 19
- Age
- 5y ago

King Stationery Leather Writing Journal Notebook Refillable Composition Notebooks Art Sketchbook Travel Dairy Best Gifts for Women Girls and Boys (Coffee)
- Price
- $16.49
- Rating
- 4.4/5
- Reviews
- 29
- Age
- 5y ago

Moleskine Classic Notebook Large Ruled Black Hard Cover (5 x 8.25) (Classic Notebooks)
- Price
- $23.02
- Rating
- 4.8/5
- Reviews
- 10,955
- Age
- 13y ago
Newest
by launch date
FasNote A5 Lined Notebook PU Leather Hardcover Journal 100gsm Thick Paper Professional Notebook for Work Meetings & Daily Planning Midnight Blue Includes a 2025 calendar card.
- Price
- $19.87
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

XPPen 3 in 1 Color Digital Notebook 10.95 Paper Note Taking Tablet with 16384 Pressure Levels Battey-Free X3 Pro Pencil 2 Magnetic Folio 6+128GB Magic Note Pad for Writing/Reading/Meeting/Study
- Price
- $389.68
- Rating
- 4.3/5
- Reviews
- 308
- Age
- 1y ago

5 MINUTES A DAY Self-Care Journal Wellness & Daily Reflection Notebook Gratitude Journal Guided Journal for Women Self Care Planner Mental Health Journal with Mood Tracker A5 Size (Pink)
- Price
- $16.39
- Rating
- 4.7/5
- Reviews
- 198
- Age
- 2y ago

AHGXG Thick Journal Lined Notebook - 320 Numbered Pages Journal for Writing A5 Notebook College Ruled 100gsm Lined Paper Leather Hardcover for Women Men Work Office School 5.75 X 8.38-Black
- Price
- $21.17
- Rating
- 4.8/5
- Reviews
- 2,850
- Age
- 5y ago

King Stationery Leather Writing Journal Notebook Refillable Composition Notebooks Art Sketchbook Travel Dairy Best Gifts for Women Girls and Boys
- Price
- $16.49
- Rating
- 4.3/5
- Reviews
- 19
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 75% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
14
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
75%
Top 20: 100%
Open market
4%
- AHGXG37%
- TIEFOSSI14%
- Maruman13%
- Moleskine13%
- FasNote12%
- 5 MINUTES A DAY6%
- Open — no brand owns it (1 brand, 4%)
Demand
Notebook search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.1× · 11 of 12 months tracked
Search terms
Top Notebook search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- notebook17K/yr
- journal notebook4K/yr
- a5 notebook2K/yr
- notebooks2K/yr
- note book1K/yr
Reviews and returns
What reviews say buyers love and hate about Notebook
We read the reviews and the return reasons for every product selling here.
“Poorly designed and not worth the money”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
3 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Notebook questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








