Sunglasses
Sunglasses shows low returns (0.0%), but a small market ($6K/yr) keeps it on the watch list.
Flapen Score
Top 6% of 106 Fashion niches · +15 vs the category median of 36
Is Sunglasses profitable on Amazon?
According to Flapen's Amazon Singapore niche tracking, Sunglasses is a $6K/yr Amazon Singapore market (38K searches/yr). The top 5 brands hold 69% of demand. Verdict: Worth a look — 51/100.
Sunglasses: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +8.5% over the last 90 days and 0.4% of searches end in a purchase.
$6K
revenue / yr
Who owns the niche?
The top 5 brands hold 69% of demand, so 31% of the market is open.
31%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 48 products
Top Sunglasses products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Craftman Classic Retro Round Gradient Polarized Mirrored Matte finished Sunglasses for man and Women for driving and traveling(Tortoise/Brown)
- Price
- $20.57
- Rating
- 4.3/5
- Reviews
- 46
- Age
- 4y ago

Polaroid PLD 2085/S Sunglasses Mens Black EU 52 (Free Size) Black 52 EU (One Size)
- Price
- $54.77
- Rating
- 4.2/5
- Reviews
- 510
- Age
- 2y ago

KUGUAOK Retro Oval Sunglasses for Women 90s Design Small Cat Eye Sun Glasses UV Protection Y2k Trendy Narrow Shades 3pcs-black+leopard+brown One size fits all
- Price
- $16.21
- Rating
- 4.4/5
- Reviews
- 562
- Age
- 1y ago

Craftman Classic Rectangle Polarized Matte Finished Sunglasses for Women and Men for Hiking Traveling and Gift(Black/Mirror blue)
- Price
- $19.43
- Rating
- 4.0/5
- Reviews
- 138
- Age
- 2y ago

MEETSUN Polarized Sunglasses for Women Men Classic Retro Designer Style (Transparent Gray Frame/ Gray Lens 54) 3 Pack Black Lens + Brown Gradient Lens + Pink Mirrored Medium
- Price
- $31.92
- Rating
- 4.4/5
- Reviews
- 2,748
- Age
- 3y ago
Trending
90-day click momentum
Goodr OG Sunglasses Black/Blue
- Price
- $51.42
- Rating
- 4.6/5
- Reviews
- 11,313
- Age
- 6y ago

Fila SF4016J Sunglasses 89 日本 69 (FREE サイズ)
- Price
- $31.11
- Rating
- 4.1/5
- Reviews
- 61
- Age
- 6y ago

Craftman Stainless Steel Polarized Aviator Sunglasses for Men and Women for Traveling Driving and Gift(Gunmetal/Mirror blue)
- Price
- $25.57
- Rating
- 4.3/5
- Reviews
- 136
- Age
- 5y ago

Craftman Stainless Steel Polarized Aviator Sunglasses for Men and Women for Traveling Driving and Gift(Gunmetal/Grey)
- Price
- $25.68
- Rating
- 4.3/5
- Reviews
- 136
- Age
- 5y ago

Emporio Armani Mens Sunglasses Matte Black One Size
- Price
- $108.83
- Rating
- 4.5/5
- Reviews
- 244
- Age
- 2y ago
Newest
by launch date
PRIVEL Extra Large XXL Polarized Sports Sunglasses 159 mm for Men with Large Heads TR90 Outdoor Cycling Running Fishing Extra Large Fit
- Price
- $51.40
- Rating
- 4.5/5
- Reviews
- 137
- Age
- 1y ago

KUGUAOK Retro Oval Sunglasses for Women 90s Design Small Cat Eye Sun Glasses UV Protection Y2k Trendy Narrow Shades 3pcs-black+leopard+brown One size fits all
- Price
- $16.21
- Rating
- 4.4/5
- Reviews
- 562
- Age
- 1y ago

Craftman Classic Rectangle Polarized Matte Finished Sunglasses for Women and Men for Hiking Traveling and Gift(Black/Mirror blue)
- Price
- $19.43
- Rating
- 4.0/5
- Reviews
- 138
- Age
- 2y ago

Craftman Classic Rectangle Polarized Matte Finished Sunglasses for Women and Men for Hiking Traveling and Gift(Black/Grey)
- Price
- $19.74
- Rating
- 4.0/5
- Reviews
- 138
- Age
- 2y ago

Polaroid PLD 2085/S Sunglasses Mens Black EU 52 (Free Size) Black 52 EU (One Size)
- Price
- $54.77
- Rating
- 4.2/5
- Reviews
- 510
- Age
- 2y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
Brands
24 rising
Sellers
17
Top-5 brand share
69%
Top 20: 99%
Top-5 click share
34%
Top 20: 80%
Open market
26%
- Craftman32%
- Polaroid18%
- KUGUAOK8%
- MEETSUN7%
- C35%
- Jessica Simpson5%
Sunglasses demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Sunglasses search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- sunglasses23K/yr
- sunglasses women7K/yr
- sunglasses men8K/yr
What reviews say buyers love and hate about Sunglasses
What buyers mention most, as a share of all reviews.
What buyers complain about
100% of reviews“Good quality gets scratched bit easily”
“kid size, misleading listing”
Sunglasses return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
50%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Sunglasses questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









