- Flapen Score
- 46 / 100Top 4% of 287 Electronics niches · +14 vs the category median of 3246
- Market size
- $48K/yr100K searches / yr
- 90-day growth
- +30.8%search demand this quarter
- Competition
- 44%top-5 click share · 9 brands · 26 sellers
Flapen Score
Mouse against its category
The dotted line is the Electronics average. Past it, Mouse is stronger. Inside it, weaker.
Market
The Mouse market on Amazon at a glance
Shoppers on Amazon Singapore searched for Mouse 100K times last year and spent an estimated $48K. The top 5 brands take 96% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +30.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.
- Searches, last 12 months
- 100K
- Growth, 90 days vs prior 90
- +30.8%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $48Ka year
- Top search term
- mouse32K searches a year
02 · Price
A sale here is worth $50.60.
Listings sell for $50.60 on average, from $11.11 to $161.63. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $50.60 that is $0 to $5K a year per listing.
- Average price
- $50.60inside the $15 to $100 sweet spot
- Price range
- $11.11–$161.63
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 0.6%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #49 within Electronics. It carries 3,882 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 97%
- Out of stock, average day
- 1.7%
- Average rank
- #49in Electronics
- Average rating
- 4.44 starsAmazon Singapore average 4.47 stars
- Average reviews
- 3,882per listing
- Listings tracked
- 39
04 · Newcomers
5 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 6
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Mouse products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
26
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
44%
Top 20: 82%
Open market
3%
- Brand 171%
- Brand 214%
- Brand 36%
- Brand 43%
- Brand 52%
- Brand 61%
- Open — no brand owns it (3 brands, 3%)
Demand
Mouse search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 2.5× · 7 of 12 months tracked
Search terms
Top Mouse search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mouse32K/yr
- logitech mouse20K/yr
- logitech14K/yr
- wireless mouse14K/yr
- gaming mouse14K/yr
- bluetooth mouse6K/yr
Reviews and returns
What reviews say buyers love and hate about Mouse
We read the reviews and the return reasons for every product selling here.
“Much larger than i anticipated”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mouse questions
Answered from the same tracked data.









